Remote Social Media Program Manager needed at HubSpot HubSpot

Digitaltidewave; United States; Remote; USD 92,000 - 138,000; Full time

Job summary

A leading B2B brand seeks a Social Media Program Manager to streamline content workflows and optimize social media operations using AI tools. This role requires strong program management skills, hands-on experience with social media platforms, and the ability to enhance content approval processes for effective publishing. Join a dynamic in-house social team to bring structure and clarity to their always-on content engine.

Qualifications

• 5+ years managing social media or digital content workflows.
• Proficiency in Sprout Social and Asana required.
• Experience in creating content workflows with quality control.

Responsibilities

• Build and maintain content approval workflows.
• Manage the tech stack and oversee user permissions.
• Run the editorial calendar with precision.

Skills

Managing social media operations

Content workflow management

Project management

Audience behaviors

Quality control

Using AI tools for workflow

Tools

Sprout Social

Asana

Job description

Job title: Social Media Program Manager

Job type: Remote, US

Salary: $92,000 – $138,000 Annually

Hiring company: HubSpot

Job description

This is an exciting moment to join a beloved B2B brand that’s redefining and evolving its presence in the social space-and a unique opportunity to help reset how we work, with AI-enabled systems now core to our daily operations. You’ll be the operational heartbeat of our in-house social team-bringing structure, clarity, and momentum to the systems, tools, and workflows that power our always-on content engine.

As the operational engine of our team, you’ll ensure all content moves efficiently from concept to publication. This role combines in-depth program management experience with meticulous documentation skills and a keen understanding of how content flows through the approval process. You’ll design sophisticated workflows, orchestrate content calendars, direct approval processes, and oversee publishing across platforms while masterfully connecting cross-functional teams.

Key Responsibilities

• Build and maintain content approval workflows – Create templates and processes that streamline stakeholder reviews, reduce revision cycles, maintain version control, and accelerate feedback loops for different content types
• Manage our tech stack comprehensively – Oversee the configuration and integration of Sprout Social, HubSpot, Asana, asset libraries, and AI tools, ensuring proper user permissions, vendor relationship management, and regular system updates

• Run the editorial calendar with precision – Maintain a master publishing schedule across platforms, ensuring proper content categorization, tagging, and asset management while adjusting for time-sensitive opportunities

Requirements

• 5+ years managing social media operations, editorial calendars, or digital content workflows, either in-house or at an agency
• Demonstrated success running multi-platform content publishing schedules with consistent quality control
• Hands-on experience with Sprout Social (or similar enterprise social publishing platforms), including workflow configuration, approval routing, and dashboard customization
• Deep platform expertise in social media/ content best practices and audience behaviors
• Proficiency in Asana (or similar project management tools), including creating templates, managing dependencies, tracking progress, and reporting on project status
• Familiarity with AI tools (ChatGPT, Claude) for content workflow enhancement and operational efficiency