Remote SEO & AI-Driven Analytics Specialist

Instrumental Group

Golden (CO)

Remote

USD 65,000 - 90,000

Full time

14 days+

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Benefits offered by this job

Medical, dental, and vision insurance
Disability coverage
401(k) retirement plan
15 paid holidays plus generous PTO
Quarterly incentive plan

Job summary

Instrumental Group is a Colorado-based digital marketing agency seeking an SEO Specialist to help clients improve organic visibility and adapt to AI-powered discovery. You will audit sites, implement technical SEO, configure analytics, and lead AI-driven optimization efforts.

Strong collaboration with client teams is essential as is translating data into measurable business outcomes. You will work with HubSpot tools and a range of analytics platforms, balancing rigorous methodology with

Qualifications

  • 3+ years of relevant SEO experience.
  • Experience auditing websites and prioritizing improvements.
  • Experience setting up analytics and conversion tracking.
  • Ability to translate data into actionable recommendations.
  • Familiarity with AI-search or AEO tools is a plus.

Responsibilities

  • Develop and execute SEO strategy and implementation plans.
  • Audit websites and identify technical and content opportunities.
  • Coordinate metadata, internal linking, redirects, and local search improvements.
  • Set up and validate analytics and tracking across GTM, GA4, and HubSpot.
  • Monitor performance and report progress to clients and teams.
  • Lead AI search and Answer Engine Optimization initiatives.
  • Collaborate with growth, content, web, and paid media teams.

Skills

SEO fundamentals
Technical SEO
Analytics interpretation
Cross-functional collaboration
Problem solving

Education

BA/BS degree or equivalent

Tools

GA4
GTM
GSC
HubSpot
Looker Studio
Screaming Frog
SEMrush
Ahrefs

Job description

Instrumental Group is a Colorado-based digital marketing agency seeking an SEO Specialist to help clients improve organic visibility and adapt to AI-powered discovery. You will audit sites, implement technical SEO, configure analytics, and lead AI-driven optimization efforts.

Strong collaboration with client teams is essential as is translating data into measurable business outcomes. You will work with HubSpot tools and a range of analytics platforms, balancing rigorous methodology with

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