Remote SEO & AI Growth Strategist

Instrumental Group

Kansas City (KS)

Remote

USD 65,000 - 90,000

Full time

3 days ago
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Benefits offered by this job

Medical, dental, and vision insurance
Disability coverage
401(k) retirement plan
15 paid holidays plus generous PTO
Quarterly incentive plan
Collaborative team culture

Job summary

Instrumental Group is hiring an SEO Specialist to drive online visibility and growth for diverse clients in a fully remote role. You will optimize client presences, drive targeted traffic, and contribute to measurable business outcomes through data-driven strategies.

Collaborate with clients and internal teams to identify opportunities, execute SEO initiatives, and continuously improve performance. AI tools may be used to enhance research and reporting while preserving human judgment.

Qualifications

  • 3+ years of relevant experience in SEO, SEM, digital marketing, or a related field.
  • Experience analyzing digital marketing performance and translating data into actionable recommendations.
  • Experience with SEO and/or paid search platforms and marketing analytics tools.

Responsibilities

  • Develop integrated paid media, SEO, and AI search strategies aligned with client goals.
  • Conduct keyword, audience, competitor, market, SERP, and AI visibility research.
  • Evaluate opportunities to improve visibility, traffic, and pipeline impact across channels.
  • Develop goals, success metrics, testing priorities, and optimization plans.
  • Translate research and performance insights into clear, actionable strategies.
  • Create client-ready reporting linking performance to broader business goals.
  • Continuously test and refine campaigns and search strategies based on data.

Skills

SEO strategy
Analytics mindset
Cross-functional collaboration
SEO performance optimization
Keyword research

Education

Bachelor's degree or equivalent

Tools

Google Ads
Google Analytics
Google Search Console
Google Tag Manager
HubSpot
SEMrush
Ahrefs
Screaming Frog
Looker Studio

Job description

Instrumental Group is hiring an SEO Specialist to drive online visibility and growth for diverse clients in a fully remote role. You will optimize client presences, drive targeted traffic, and contribute to measurable business outcomes through data-driven strategies.

Collaborate with clients and internal teams to identify opportunities, execute SEO initiatives, and continuously improve performance. AI tools may be used to enhance research and reporting while preserving human judgment.

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