Remote Senior Paid Media Buyer (Meta & TikTok)

OnHires; United States; Remote; USD 83,000 - 131,000; Full time

Job summary

OnHires is seeking a Senior Paid Media specialist to own hands-on acquisition across Meta and TikTok for a growing US-based DTC brand. This operator role requires you to personally manage advertising accounts, make budget decisions and drive performance without people management.

You will work closely with the Creative Strategy Lead, owning account structure, asset-level testing and optimization. Expect to translate data into actionable steps and to stay ahead of platform changes to scale

Qualifications

• Owns hands-on paid media across Meta and TikTok at scale.
• Operates as an individual contributor without people management.
• Translates performance data into actionable guidance for Creative Strategy Lead.

Responsibilities

• Develop and execute DTC acquisition strategy across Meta and TikTok.
• Independently manage campaigns within approved budgets.
• Analyze creative performance and run rigorous testing.
• Allocate and scale spend with CAC, ROAS, MER targets.
• Launch and optimize campaigns with bidding and experiments.
• Stay current on Meta and TikTok changes and adapt accordingly.

Skills

Meta Ads

TikTok Ads

Creative testing

Budget management

Campaign optimization

Tools

Meta Andromeda

Job description

OnHires is seeking a Senior Paid Media specialist to own hands-on acquisition across Meta and TikTok for a growing US-based DTC brand. This operator role requires you to personally manage advertising accounts, make budget decisions and drive performance without people management.

You will work closely with the Creative Strategy Lead, owning account structure, asset-level testing and optimization. Expect to translate data into actionable steps and to stay ahead of platform changes to scale