Remote Senior Marketing Operations Lead

OnBoard Group; Northern (KY); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Fully remote work with equipment

Health, dental, vision benefits

401K with company match

PTO/Holidays

Job summary

OnBoard Group is seeking a Senior Manager of Marketing Operations to lead the systems, processes, and team enabling Marketing to plan and execute campaigns and programs effectively. The role oversees campaign and email operations, events and webinars, budget management, marketing technology, and cross-functional coordination.

A hands-on leader will bring structure, define standards, and ensure reliable execution.

Qualifications

• Bachelor’s degree or equivalent professional experience.
• 8–10 years in B2B SaaS marketing operations or related field.
• 3–5 years of team leadership experience.
• Hands-on experience with Marketo and Salesforce including governance and troubleshooting.
• Experience with 6sense or similar ABM/revenue platforms.
• Experience supporting multi-product/global marketing organizations.
• Strong knowledge of campaign operations, data quality, and system handoffs.
• Experience managing complex cross-functional projects with multiple stakeholders.

Responsibilities

• Own the integrated Marketing calendar, campaign intake, prioritization, and launch readiness.
• Oversee email and campaign operations including segmentation, builds, forms, pages, testing, deployment, tracking, QA.
• Lead planning and delivery of trade shows, webinars, and digital events from vendor coordination to follow-up.
• Maintain visibility into budgets, invoices, accruals, forecasts, and spend; reconcile with Finance.
• Oversee Marketing technology stack administration, governance, renewals, and capability planning.
• Establish data-governance standards for campaigns, forms, tracking, and data handoffs.
• Oversee lead-scoring and routing with Revenue Operations to monitor performance and changes.
• Set intake requirements, SLAs, templates, and execution standards.
• Standardize workflows, identify risks, improve execution quality and responsiveness.
• Identify AI-enabled improvements to reduce manual work and boost productivity.
• Report on campaign delivery, team capacity, and budget status; drive accountability.
• Lead and develop Marketing Operations team with clear priorities and support.

Skills

Marketing operations

Campaign operations

Marketing automation

Budget management

Leadership

Cross-functional collaboration

AI tools awareness

Data governance

Demand alignment

Education

Bachelor's degree or equivalent

Tools

Marketo

Salesforce

6sense

Job description

OnBoard Group is seeking a Senior Manager of Marketing Operations to lead the systems, processes, and team enabling Marketing to plan and execute campaigns and programs effectively. The role oversees campaign and email operations, events and webinars, budget management, marketing technology, and cross-functional coordination.

A hands-on leader will bring structure, define standards, and ensure reliable execution.