Remote Senior Cardiac Product Lead – Americas

wlgore; Phoenix (AZ); Remote; USD 120,000 - 160,000; Full time

Job summary

Gore Medical is seeking an experienced marketing professional to join the Cardiac team as a regional expert. You will own the product/brand P&L, translate market and physician insights into launch and lifecycle strategies, and engage customers in the field while collaborating with Global Marketing, Sales, and Medical Affairs.

This remote position spans the United States; duties include developing regional strategies, materials, and evidence-based messaging to communicate clinical, operational

Qualifications

• Bachelor's degree required; 4+ years in medical device/pharma/life sciences marketing or product management.
• Experience owning product lifecycle including forecasting, pricing, launches and revenue targets.
• Proven ability to create and adapt marketing materials to regional strategy and customer needs.
• Data-driven decision making using insights to guide lifecycle and marketing plans.
• Excellent communication and presentation skills for internal and external audiences; proficiency with PowerPoint, Excel, Teams.
• Ability to interact across functions and read/interpret clinical publications and data.
• Ability to travel overnight up to 30% locally and internationally.

Responsibilities

• Conduct customer, market, competitive and journey research to identify segments and demand.
• Develop and execute Americas regional product/brand strategies, including positioning and materials.
• Manage product/brand P&L, budgeting, profitability, ROI and leadership recommendations.
• Develop commercialization strategies, pricing, distribution, launch readiness and lifecycle growth.
• Adapt global brand materials to regional needs; collaborate with Global Marketing, Sales, Health Economics, and Regulatory.
• Ensure regional needs are reflected in product design, messaging and marketing approaches.
• Manage products through lifecycle from launch to growth, optimization and discontinuation.
• Create evidence-based messaging, sales enablement resources, training content, and customer education tools.
• Serve as regional product portfolio expert; engage with customers and field teams and translate insights into strategy.

Skills

Product lifecycle management

Market research

Brand strategy

Communication skills

Cross-functional collaboration

Travel readiness

Education

Bachelor's degree

MBA

Tools

Microsoft PowerPoint

Microsoft Excel

TEAMS

Job description

Gore Medical is seeking an experienced marketing professional to join the Cardiac team as a regional expert. You will own the product/brand P&L, translate market and physician insights into launch and lifecycle strategies, and engage customers in the field while collaborating with Global Marketing, Sales, and Medical Affairs.

This remote position spans the United States; duties include developing regional strategies, materials, and evidence-based messaging to communicate clinical, operational