Remote SEM Specialist: Drive Paid Search & SEO Wins

i2i Workforce; Frederick (CO); Remote; USD 48,000 - 55,000; Part time

Benefits offered by this job

Flexible hours

Remote work in Colorado

Job summary

i2i Workforce is seeking a strategic SEM Specialist to push paid search and organic optimization for clients from a remote Colorado base. You’ll manage campaigns across Google Ads, social platforms, and optimization efforts to grow visibility and conversions.

The ideal candidate has 4+ years in SEO/SEM, strong Google Ads and tools proficiency, and the ability to balance multiple clients with autonomy and results-driven focus. Flexible hours with part-time or contract potential are offered.

Qualifications

• 4+ years of SEO/SEM experience (agency, freelance, or in‑house).
• Deep knowledge of Google Ads and paid social platforms (Meta, LinkedIn).
• Strong command of keyword strategy, technical SEO, and content optimization.

Responsibilities

• Plan and execute paid advertising campaigns across Google Ads, Facebook, Instagram, and LinkedIn.
• Perform keyword research and build strategies that drive both paid and organic traffic.
• Provide guidance to optimize websites, landing pages, and content for performance and conversions.
• Manage and optimize Google Business Profiles and other search platforms like Bing and Yahoo.
• Provide SEO guidance—from meta titles and descriptions to link-building and internal site architecture.
• Run A/B testing, heat mapping, and performance analysis using Google Analytics and other tools.
• Analyze campaign results, generate insights, and make data-driven recommendations.
• Collaborate with content, video, and design teams to align messaging and drive engagement.
• Stay on top of search/ad trends, algorithm changes, and emerging ad formats to keep campaigns fresh and competitive.

Skills

SEO/SEM experience

Google Ads

Paid social platforms

Keyword strategy

Technical SEO

Content optimization

Multi-client management

Communication

Organizational skills

Tools

SEMrush

Screaming Frog

Google Search Console

Google Analytics

Tag Manager

WordPress

Job description

i2i Workforce is seeking a strategic SEM Specialist to push paid search and organic optimization for clients from a remote Colorado base. You’ll manage campaigns across Google Ads, social platforms, and optimization efforts to grow visibility and conversions.

The ideal candidate has 4+ years in SEO/SEM, strong Google Ads and tools proficiency, and the ability to balance multiple clients with autonomy and results-driven focus. Flexible hours with part-time or contract potential are offered.