Remote Principal Multimedia Designer & Creative Strategist

Gannett Co; McLean (VA); On-site; USD 70,000 - 85,000; Full time

Job summary

designIQ, a Gannett Co. unit, seeks a Principal Multimedia Designer to elevate creative work, mentor teams, and drive training across print, digital, video, branding, and campaigns. You will shape standards, support new business and client conversations, and guide design strategy with a focus on quality and production excellence.

You will partner with the Sr. Director of Creative Operations, influence across teams, and help scale scalable templates and playbooks for ongoing success.

Qualifications

• Portfolio demonstrating advanced multimedia design across media types.
• Experience guiding agency-level creative across multiple channels.
• Strong client-facing communication and production awareness.

Responsibilities

• Provide creative direction for print, digital, social, video, branding, and campaigns.
• Translate client goals into clear creative recommendations.
• Develop training materials, playbooks, and design guidelines.
• Review work for brand alignment, production readiness, and quality.
• Explain design decisions to non-design audiences in client discussions.
• Lead internal planning meetings to ensure creative quality and feasibility.

Skills

Agency-level design

Client-facing communication

Mentoring designers

Design leadership

Multimedia capability

AI-assisted workflows

Education

Bachelor's degree in graphic design or related field

Tools

Adobe InDesign

Photoshop

Illustrator

Premiere Pro

After Effects

Figma

Canva

AI tools (Firefly / Runway / Midjourney)

Job description

designIQ, a Gannett Co. unit, seeks a Principal Multimedia Designer to elevate creative work, mentor teams, and drive training across print, digital, video, branding, and campaigns. You will shape standards, support new business and client conversations, and guide design strategy with a focus on quality and production excellence.

You will partner with the Sr. Director of Creative Operations, influence across teams, and help scale scalable templates and playbooks for ongoing success.