Remote Paid Search Strategist: Data-Driven Campaigns

BarkleyOKRP; Kansas City (MO); On-site; USD 50,000 - 60,000; Full time

Benefits offered by this job

GA4 experience

Google Ads cert

Shopping campaigns

Job summary

MissionOne Media, a brand within BarkleyOKRP, seeks a Paid Search Specialist to manage paid search accounts and drive client performance. You will oversee Google and Bing campaigns, structure accounts, and collaborate with teams in a remote environment.

The role emphasizes data-driven decision making, keyword research, and clear client storytelling, with a non-exempt status and opportunities to grow in a fast-paced agency setting.

Qualifications

• 0-3+ years in a fast-paced agency, media, or marketing environment, with hands-on experience building and managing paid search campaigns.
• Proficiency in Google Ads and Bing Ads.
• Proficiency in Excel/Google Sheets.
• Excellent organizational and communication skills.
• Understanding of keyword research, campaign management, and optimization.

Responsibilities

• Paid Search Management in Google & Bing Platforms as well as through our proprietary tool: Deep Search.
• Target & Budget Management: independently manages budgets and campaign targets to achieve or exceed client goals.
• Campaign Structure: set up campaigns to spend and perform; manage ads, extensions, and promos; conduct keyword research and negative keyword optimization.
• Reporting & Analysis: conduct regular analyses and extract insights; create performance storytelling for clients.
• Strategy & Innovation: collaborate to execute testing plans; identify new testing opportunities and optimize structure.
• Communication & Storytelling: be the day-to-day client contact; own client-facing reporting and timely responses.

Skills

Paid search management

Keyword research

Data analysis

Communication

Strategic thinking

Tools

Google Ads

Bing Ads

Job description

MissionOne Media, a brand within BarkleyOKRP, seeks a Paid Search Specialist to manage paid search accounts and drive client performance. You will oversee Google and Bing campaigns, structure accounts, and collaborate with teams in a remote environment.

The role emphasizes data-driven decision making, keyword research, and clear client storytelling, with a non-exempt status and opportunities to grow in a fast-paced agency setting.