Remote Paid Media Strategist for eCommerce (Part-Time)

Soko Glam; New York (NY); Remote; USD 41,000 - 62,000; Part time

Job summary

Soko Glam is seeking a Part-Time Paid Media Contractor to run paid advertising across Meta, TikTok, and Google. This role oversees strategy, setup, optimization, budgets, testing, and performance analysis with a focus on customer acquisition and ROAS in a remote, part-time capacity.

You will track results using GA4 and Shopify data, prepare regular reports, and collaborate with the Marketing team on creative direction.

Qualifications

• 4+ years of experience managing paid media in eCommerce.
• Experience with Meta, Google Ads (Performance Max and branded search), and TikTok.
• Strong analytical skills and data-driven thinking.
• Experience managing budgets and testing campaigns toward KPIs.
• Excellent communication and collaboration skills.

Responsibilities

• Run paid media campaigns across Meta, TikTok, and Google including Performance Max.
• Set up, launch and optimize campaigns and manage budgets.
• Monitor KPIs and improve efficiency, CAC, ROAS.
• Create briefs and collaborate on ad creative.
• Track performance with GA4 and Shopify data and report insights.

Skills

Paid media management

Data-driven analysis

Budget management

Campaign testing

Analytical skills

Tools

Meta Ads

Google Ads

TikTok Ads

GA4

Shopify

Job description

Soko Glam is seeking a Part-Time Paid Media Contractor to run paid advertising across Meta, TikTok, and Google. This role oversees strategy, setup, optimization, budgets, testing, and performance analysis with a focus on customer acquisition and ROAS in a remote, part-time capacity.

You will track results using GA4 and Shopify data, prepare regular reports, and collaborate with the Marketing team on creative direction.