Remote Paid Media Manager - Drive ROAS for B2B Brands

Blacksmith Agency LLC; San Antonio (TX); Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is seeking a Search Marketing Manager to own paid media for B2B and growing brands. You will steer strategy, budget calls, and client storytelling as the strategic voice in client calls. This is a remote role serving US, Canada, Latin America, and South Africa.

You will manage campaigns across Google Ads and Meta, optimize ROAS/CPA, and own the 90-day roadmap per client with a focus on long-term growth and strong relationships.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A track record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

Google Ads

Meta Ads

ROAS/CPA optimization

Agency experience

English communication (US clients)

Tools

GA4

Google Tag Manager

Pixels

Job description

Blacksmith Agency is seeking a Search Marketing Manager to own paid media for B2B and growing brands. You will steer strategy, budget calls, and client storytelling as the strategic voice in client calls. This is a remote role serving US, Canada, Latin America, and South Africa.

You will manage campaigns across Google Ads and Meta, optimize ROAS/CPA, and own the 90-day roadmap per client with a focus on long-term growth and strong relationships.