Remote Marketing Data & Automation Specialist

Paired; United States; Remote; USD 90,000 - 120,000; Full time

Benefits offered by this job

Fully remote

Flexible scheduling

Job summary

Paired is a global staffing and recruiting agency that specializes in pairing remote work with top-tier talent. We are seeking a Marketing Data & Automation Analyst to turn paid media data into actionable insights and build smarter marketing workflows.

The role focuses on analyzing paid media performance, translating outputs into clear insights, and creating automated data processes using Make.com, Claude, and AI-powered platforms.

Qualifications

• Background in engineering, software development, coding, automation, data analytics, or a closely related technical field.
• Experience using Claude, ChatGPT, Cursor, or other AI-assisted tools for analytical or operational workflows.
• Experience in DTC, e-commerce, performance marketing, or consumer brands.
• Experience working with or interpreting marketing, advertising, or paid media data.
• Ability to understand large or complex datasets and identify meaningful trends.
• Comfortable using AI tools and automation platforms.
• Strong problem-solving and critical-thinking abilities.
• Ability to work independently and adapt to changing tools, systems, and workflows.

Responsibilities

• Analyze paid media and advertising performance data to identify trends, opportunities, and areas for improvement.
• Interpret campaign data and translate complex outputs into clear, actionable insights.
• Build, maintain, and improve automated marketing and data workflows.
• Use tools such as Make.com, Claude, and AI-powered marketing/ad platforms to automate analysis and operational processes.
• Connect and organize data from different marketing sources to improve reporting and decision-making.
• Identify patterns, anomalies, and performance changes across paid media campaigns.
• Support the media buying team with data-driven analysis and recommendations.
• Develop AI-assisted processes for recurring analysis, reporting, and marketing operations.
• Continuously evaluate new AI, automation, and data tools that can improve the team's workflows.

Skills

Paid media

Data analytics

Automation

AI tools

DTC

E-commerce

Marketing dashboards

Shopify

Tools

Claude

ChatGPT

Make.com

Cursor

Job description

Paired is a global staffing and recruiting agency that specializes in pairing remote work with top-tier talent. We are seeking a Marketing Data & Automation Analyst to turn paid media data into actionable insights and build smarter marketing workflows.

The role focuses on analyzing paid media performance, translating outputs into clear insights, and creating automated data processes using Make.com, Claude, and AI-powered platforms.