Remote Marketing Communications Lead Writer

Demco, Inc.; Madison (WI); Remote; USD 90,000 - 115,000; Full time

Job summary

Demco, Inc. is seeking a seasoned Marketing Communications Writer III to craft strategic content that advances the company’s brand and business goals. You will lead and mentor, ensuring a consistent voice across marketing, product, corporate, and internal communications.

This remote role prefers candidates in Madison, WI for onsite meetings but welcomes applicants in the Central time zone. You will collaborate with campaign managers, designers, and leaders to translate complex information into

Qualifications

• Bachelor's degree in journalism, English, communications, marketing, or a related field preferred; equivalent relevant experience may be considered.
• 8+ years of professional writing and communications experience; e-commerce and advertising experience highly desirable.
• Ability to leverage AI-enabled tools, performance insights, and testing to evaluate the effectiveness of marketing copy and optimize messaging.
• Exceptional writing and editing skills with a diverse portfolio spanning long- and short-form content, social media, product descriptions, and corporate communications.
• Strong working knowledge of AP style and ability to adapt voice, tone, and messaging for different audiences and channels.
• Proven experience in content writing, marketing communications, communications strategy, or corporate communications.
• Strong project management skills; experience with project management and/or proofing platforms preferred.
• Experience with content management systems (CMS), marketing automation platforms, and digital content optimization practices.
• Strong verbal communication and stakeholder management skills, with the ability to collaborate across functions and levels.
• Analytical mindset with keen attention to detail and sound editorial judgment.

Responsibilities

• Develop communication strategies, messaging frameworks, and content approaches that translate objectives into clear messaging.
• Write marketing and corporate communications across long- and short-form formats including presentations, social media, product copy, and more.
• Collaborate with teams to research, write, and execute content while ensuring brand consistency.
• Edit and review content, guiding messaging, voice, and quality.
• Apply SEO and optimization best practices to web content and blogs.
• Develop and execute A/B and multivariate testing strategies for marketing copy.
• Track content and campaign metrics, translate data into insights, and optimize messaging.
• Leverage AI-enabled tools to evaluate and optimize copy for audience relevance and engagement.
• Manage multiple communications projects and priorities; mentor teammates.

Skills

Writing experience

Communications experience

Project management

SEO/content optimization

AP style

AI-enabled tools

Stakeholder management

Education

Bachelor's degree in journalism, English, communications, marketing, or related field

Tools

CMS

Marketing automation platforms

AI-enabled tools

Job description

Demco, Inc. is seeking a seasoned Marketing Communications Writer III to craft strategic content that advances the company’s brand and business goals. You will lead and mentor, ensuring a consistent voice across marketing, product, corporate, and internal communications.

This remote role prefers candidates in Madison, WI for onsite meetings but welcomes applicants in the Central time zone. You will collaborate with campaign managers, designers, and leaders to translate complex information into