Remote Marketing Automation & Campaign Operations Lead

OneSpan Inc.; United States; À distance; USD 125 000 - 140 000; Plein temps

Résumé du poste

OneSpan is seeking a Marketing Automation & Campaign Operations Manager to build and operate the automation and campaign infrastructure that enables globally scalable, measurable programs. You will own Marketo Engage and oversee campaigns from intake through launch across Digital Agreements and Security.

This hands-on role partners with Demand Gen, Field Marketing, Product Marketing, IT, Analytics, and Web Operations to plan, test, and optimize campaigns, templates, and automation.

Qualifications

• 6+ years in B2B marketing operations or campaign operations.
• 3+ years hands-on Marketo Engage experience.
• Experience with Salesforce campaigns and marketing databases.
• Strong data validation, segmentation, and email QA.
• Ability to translate business needs into requirements and measure results.
• Excellent PM, documentation, and communication skills.

Responsabilités

• Own global campaign delivery and health of Marketo Engage; manage intake to launch.
• Maintain templates, tokens, and program structures; optimize for speed and accuracy.
• Plan and deliver campaigns across webinars, events, emails, and product launches.
• Manage consent, preference center, and database quality.
• Develop automation and AI-enabled workflows with cross-functional teams.
• Create reusable reports and governance for campaigns and data.

Connaissances

Marketo Engage

Campaign operations

Marketing automation

B2B marketing

Data-driven decision making

Project management

Outils

Salesforce

Power Automate

Adobe Marketo Engage

Description du poste

OneSpan is seeking a Marketing Automation & Campaign Operations Manager to build and operate the automation and campaign infrastructure that enables globally scalable, measurable programs. You will own Marketo Engage and oversee campaigns from intake through launch across Digital Agreements and Security.

This hands-on role partners with Demand Gen, Field Marketing, Product Marketing, IT, Analytics, and Web Operations to plan, test, and optimize campaigns, templates, and automation.