Remote Lead: Local SEO & GBP Strategy Director

Ratememore; Charlotte (NC); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Leadership role

Equity / ESOP

Remote / Hybrid

Founders access

Marketing org from scratch

Growth in AI product

Freedom to experiment

Job summary

Ratememore is seeking a true local SEO authority to own the Google Business Profile ecosystem across a growing portfolio of locations. This full-time role demands 10–15+ years in GBP management and a track record of top local pack results.

You will lead GBP audits, optimization, and listings reinstatements, manage 50+ locations, and drive local SEO strategy with a data-driven mindset. Remote/hybrid work and ESOP equity are offered.

Qualifications

• 10–15+ years of dedicated local SEO and Google Business Profile management experience.
• Proven experience managing 50+ GBP locations simultaneously across multiple industries.
• Expert-level knowledge of local ranking factors — NAP, citations, local schema, review signals, proximity, and category optimization.
• Google Business Profile certifications or equivalent credentials are a strong advantage.

Responsibilities

• Manage, optimize, and grow multiple GBP locations end-to-end — categories, attributes, photos, posts, Q&A, and service areas
• Develop and execute local SEO strategies to achieve and maintain top local pack rankings across all locations
• Conduct in-depth GBP audits and implement structured improvement plans for underperforming listings
• Handle suspended or penalized listings — reinstatement requests, appeals, and compliance
• Monitor review activity, flag issues, and coordinate reputation response strategies
• Track local ranking data, traffic, and GBP insights with clear, actionable reporting
• Stay current with Google algorithm updates and proactively adapt strategies

Skills

Local SEO

GBP management

Analytics

Communication

Tools

BrightLocal

Whitespark

GBP dashboard

Semrush Local

Job description

Ratememore is seeking a true local SEO authority to own the Google Business Profile ecosystem across a growing portfolio of locations. This full-time role demands 10–15+ years in GBP management and a track record of top local pack results.

You will lead GBP audits, optimization, and listings reinstatements, manage 50+ locations, and drive local SEO strategy with a data-driven mindset. Remote/hybrid work and ESOP equity are offered.