Remote Integrated Media Planning Lead

LHH; Madison (WI); Hybrid; USD 90,000 - 130,000; Full time

Job summary

LHH is seeking a strategic Media Supervisor to lead the planning function within our media department. This role suits a veteran media strategist who thrives in a fast-paced agency and loves building integrated, insight-driven plans that deliver measurable results.

You will oversee development across digital, traditional, and emerging platforms, mentor a team of planners, and partner with buying, analytics, creative, and client services to ensure exceptional campaigns and profitability.

Qualifications

• 7+ years of media planning experience, ideally in an agency.
• Proven leadership in developing and presenting strategic media plans.
• Strong knowledge of media planning tools and analytics platforms.
• Deep understanding of digital channels (programmatic, paid social, SEM, video).
• Excellent communication, storytelling, and client relation skills.
• Experience mentoring high-performing teams.
• Bachelor’s degree in Marketing, Advertising, Communications, or related field.

Responsibilities

• Lead strategic planning and development of integrated media plans across channels.
• Translate client goals into actionable media strategies and KPIs.
• Use syndicated research to inform audience targeting and media mix.
• Evaluate trends and competition to uncover opportunities.
• Collaborate with buyers to ensure flawless execution and optimization.
• Present strategies and insights to clients clearly.
• Mentor a team of planners and senior planners.
• Work with finance to manage scopes, budgets and profitability.
• Stay current on industry trends and innovations.

Skills

Media planning

Leadership

Analytics platforms

Digital media

Communication

Team management

Client relationships

Education

Bachelor's degree in Marketing/Advertising/Communications

Tools

MRI

Comscore

Nielsen

GWI

Job description

LHH is seeking a strategic Media Supervisor to lead the planning function within our media department. This role suits a veteran media strategist who thrives in a fast-paced agency and loves building integrated, insight-driven plans that deliver measurable results.

You will oversee development across digital, traditional, and emerging platforms, mentor a team of planners, and partner with buying, analytics, creative, and client services to ensure exceptional campaigns and profitability.