Remote Industry Marketing Senior Analyst - B2B Growth

Unisys; Pennsylvania; Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Video Interview

Job summary

Unisys is seeking an Industry Marketing Senior Analyst to shape demand programs across top industry segments. You will partner with cross‑functional teams to plan, execute, and measure campaigns, content, and digital demand-gen efforts that fuel pipeline and brand growth.

The role requires 3–5 years in integrated B2B marketing, strong project management, and fluency with marketing automation platforms such as Salesforce.

Qualifications

• Undergraduate degree in marketing, business, or a related field.
• 3–5 years of integrated marketing experience in a B2B technology environment.
• Experience planning and executing marketing programs that support demand generation.
• Strong communication, cross‑functional collaboration, and program management.

Responsibilities

• Help manage industry marketing programs, budgets, KPIs, and reports.
• Partner with solution marketing, field marketing, sales, and communications teams.
• Support content development, digital campaigns, and lifecycles.
• Coordinate industry events and manage the event calendar.
• Assist with webpage inventory, content updates, and analytics.

Skills

Integrated marketing

B2B tech marketing

Project management

Salesforce

Data analysis

Content development

Digital marketing

Stakeholder management

Education

Bachelor's degree in marketing, business, or related field

Tools

Salesforce

Marketing automation tools

Content management systems

Job description

Unisys is seeking an Industry Marketing Senior Analyst to shape demand programs across top industry segments. You will partner with cross‑functional teams to plan, execute, and measure campaigns, content, and digital demand-gen efforts that fuel pipeline and brand growth.

The role requires 3–5 years in integrated B2B marketing, strong project management, and fluency with marketing automation platforms such as Salesforce.