Remote Healthcare Tech GTM Strategist

Harris Computer; Arkansas; On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Career growth

Medical benefits

Vacation and personal days

401K and Life insurance

Stock ownership

Job summary

MEDHOST, a division of Harris, seeks a hands-on B2B marketer to bring healthcare technology solutions to market through product marketing, integrated campaigns, digital marketing, and sales enablement.

This role requires collaborating across teams to turn priorities into go-to-market programs and to leverage AI and data for better decisions. Remote within the U.S. with up to 10% travel.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field preferred, or equivalent experience.
• 4+ years of progressive B2B marketing experience across product marketing, integrated marketing, digital marketing, messaging, demand generation, or go-to-market execution.
• Healthcare technology/enterprise B2B experience preferred with familiarity with healthcare industry terminology.
• Experience supporting product launches, positioning, buyer messaging, and sales enablement.
• Proficiency with generative AI, prompting, and AI-assisted workflows in professional marketing.

Responsibilities

• Support go-to-market strategies and product launches, coordinating messaging, audiences, assets, channels, and timelines.
• Translate capabilities and needs into clear value propositions and audience-focused messaging.
• Partner with R&D, Sales, and Customer Success to understand direction, needs, and opportunities.
• Develop and execute product marketing and sales enablement deliverables, including launch materials and campaigns.
• Write and edit marketing communications for clarity, persuasion, and brand alignment.
• Apply generative AI for research, analysis, and content development.
• Plan and execute integrated marketing across web, email, search, social, and events.
• Support website content, SEO, and AI visibility to improve engagement and conversion.
• Conduct market, audience, and competitive research to inform positioning and campaigns.
• Analyze marketing performance and stakeholder feedback to identify improvements.

Skills

B2B marketing

Product launches

AI in marketing

Writing/editing

Digital marketing

Education

Bachelor’s degree

Tools

CRM software

Marketing automation

Content management

Analytics tools

SEO

Job description

MEDHOST, a division of Harris, seeks a hands-on B2B marketer to bring healthcare technology solutions to market through product marketing, integrated campaigns, digital marketing, and sales enablement.

This role requires collaborating across teams to turn priorities into go-to-market programs and to leverage AI and data for better decisions. Remote within the U.S. with up to 10% travel.