Remote Health Media Relations Director

We. Communications; Washington (District of Columbia); Hybrid; USD 113,000 - 130,000; Full time

Benefits offered by this job

Medical, dental, vision coverage

HSA contributions

Paid time off and holidays

Disability insurance

Parental Leave

Wellness credits

Home office equipment support

Technology credit

401(k) match

Learning & Development programs

Job summary

We. Communications is seeking an Account Director, Health Media Relations Specialist to lead health client storytelling and shape media strategies. The role emphasizes transforming complex health topics into compelling narratives for journalists and stakeholders.

You will guide a team, manage campaigns across pharma, biotech, and digital health, and collaborate with senior leaders to drive measurable media results in a fast-paced environment.

Qualifications

• 6+ years of developed meaningful PR and media relations experiences, preferably in an agency setting and/or within an applicable industry.
• Experience building media strategy, monitoring media trends, and securing opportunities.
• Ability to translate complex health science topics into accessible content for media and stakeholders.
• Strong writing/editing skills with client-ready press materials.

Responsibilities

• Provide media relations counsel to health clients in collaboration with Senior VP, Health Media.
• Share learnings with Health Media team and develop a bi-weekly media insights newsletter.
• Contribute to integrated communications plans with strong media strategy.
• Identify and grow relationships with target media/influencers to secure coverage.
• Execute outreach programs, including pitching, content creation, and media lists.
• Develop client content such as press releases, backgrounders, FAQs, and multimedia materials.
• Collaborate with account teams and media specialists to support campaigns.
• Manage projects, timelines, client expectations, and measure media results.

Skills

Media relations

Writing

Project management

Client-facing

Strategic thinking

Education

Bachelor's degree in Communications, Journalism, Marketing, English, or a related field

Tools

Microsoft Office

Muckrack

Job description

We. Communications is seeking an Account Director, Health Media Relations Specialist to lead health client storytelling and shape media strategies. The role emphasizes transforming complex health topics into compelling narratives for journalists and stakeholders.

You will guide a team, manage campaigns across pharma, biotech, and digital health, and collaborate with senior leaders to drive measurable media results in a fast-paced environment.