Remote Field Marketing Manager, West Events & Partnerships

Tines; San Francisco (CA); Remote; USD 135,000 - 150,000; Full time

Job summary

Tines is seeking a Field Marketing Manager to lead regional event marketing and ABM initiatives across the West. This role focuses on curating branded experiences, partner events, and industry gatherings that align with Tines' brand and growth goals.

The ideal candidate will have 3+ years in B2B SaaS marketing, strong organizational and negotiation skills, and the ability to manage multiple projects. Travel up to 25% and close collaboration with GTM teams are expected.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum 3 years of experience in B2B SaaS marketing, with a specific focus on field marketing and events. Prior experience managing both small-scale and large-scale events is required.
• Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously. Strong communication and negotiation skills are essential.
• Creative thinker with strong problem-solving skills and attention to detail.
• Teamwork: Ability to work effectively in a team-oriented environment, collaborating with other departments to achieve marketing goals.
• Adaptability: Flexibility to adapt to changing priorities and manage high-pressure situations effectively.
• Passion for Event Marketing:A strong interest in curating unforgettable experiences, with a keen eye for detail and a creative mindset.
• Ability to travel up to 25% of the time.

Responsibilities

• Plan, execute, and manage a portfolio of regional events, including hospitality experiences, partner events, and industry-specific gatherings. Ensure each event aligns with Tines' brand values and marketing objectives.
• Oversee all aspects of event planning and execution, including registration, shipping, setup, day-of event support and post-event wrap-up.
• Provide support for larger-scale tradeshows and tentpole events. This includes coordination with vendors, managing logistics, and ensuring brand consistency.
• Work closely with GTM and marketing teams to ensure event messaging and goals are aligned with broader company objectives.
• Manage relationships with event vendors and partners, ensuring timely execution and high-quality outcomes. Implement programs specific to channel reseller partners that increase metrics from events.
• Oversee and manage the budget for regional events, ensuring cost-effective strategies without compromising event quality.
• Work with Marketing Ops to track event attendance, manage list uploads and evaluate the success of each event based on predetermined KPIs and metrics. Provide post-event reports and insights.
• Oversee inventory, coordinate distribution at events, and ensure the quality and relevance of SWAG to enhance brand recognition and customer engagement.

Skills

Event marketing

B2B SaaS

Project management

Negotiation

Communication

Teamwork

Travel readiness

Education

Bachelor's degree in Marketing/Business

Job description

Tines is seeking a Field Marketing Manager to lead regional event marketing and ABM initiatives across the West. This role focuses on curating branded experiences, partner events, and industry gatherings that align with Tines' brand and growth goals.

The ideal candidate will have 3+ years in B2B SaaS marketing, strong organizational and negotiation skills, and the ability to manage multiple projects. Travel up to 25% and close collaboration with GTM teams are expected.