Remote Field Marketing Manager: SMB Growth & Demand

Remote; San Francisco (CA); Remote; USD 110,000 - 160,000; Full time

Benefits offered by this job

Remote work

12-month contract

Professional development

Cross-functional exposure

Job summary

Partner Company seeks a Field Marketing Manager, Mass Market to drive demand generation and pipeline growth across SMB and mid-market in a fully remote US-based role. You will lead multichannel programs, events, and partner activations, collaborating with Sales, BDRs, and operations to optimize campaign performance.

The role emphasizes data-driven audience segmentation, ROI measurement, and scalable playbooks for the Americas mass market. 12-month contract with remote work flexibility is offered.

Qualifications

• 5–8 years of B2B field marketing experience in mass-market environments.
• Experience with marketing automation and CRM platforms (Pardot, Salesforce).
• Knowledge of demand generation, audience targeting, and pipeline impact.
• Ability to plan multichannel campaigns and manage multiple programs.
• Strong analytical mindset with data-driven decision making.

Responsibilities

• Lead end-to-end field marketing programs for mass market SMB and mid-market.

Skills

Demand generation

Data-driven decisions

Audience segmentation

Project management

Communication & collaboration

Adaptability

Tools

Pardot

Salesforce

Tableau

Zoom

Job description

Partner Company seeks a Field Marketing Manager, Mass Market to drive demand generation and pipeline growth across SMB and mid-market in a fully remote US-based role. You will lead multichannel programs, events, and partner activations, collaborating with Sales, BDRs, and operations to optimize campaign performance.

The role emphasizes data-driven audience segmentation, ROI measurement, and scalable playbooks for the Americas mass market. 12-month contract with remote work flexibility is offered.