Remote Director, Hospital Solutions PMM: GTM & Enablement

Omnicell; Austin (TX); Remote; USD 156,000 - 220,000; Full time

Job summary

Omnicell is seeking a seasoned Director of Product Marketing to own GTM strategy and results across the Hospital Solutions pillar. You will lead end-to-end product marketing for Point of Care, Anesthesia, Supply, Central Pharmacy, and IV, spanning hardware, software, and services sold globally into health systems.

You will steer cross-functional initiatives, enable field teams, and manage two PMM sub-teams.

Qualifications

• 10+ years in product marketing or solutions marketing in B2B healthcare technology or adjacent complex enterprise environments.
• 4+ years of people management, including direct management of product marketers in a multi-product or matrixed structure.
• Demonstrated success owning GTM strategy and execution for a pillar, portfolio, or multi-product set in a healthcare technology company.
• Proven track record building and enabling a field sales organization through positioning, messaging, and sales enablement assets that drive measurable pipeline and revenue impact.
• Experience managing marketing across both hardware/capital equipment and software/SaaS product lines.

Responsibilities

• Own end-to-end GTM strategy and execution across the Hospital Solutions pillar.
• Drive positioning, messaging, launch planning, and competitive differentiation for each product line.
• Balance hardware-heavy and software/services GTM motions for different buyer segments.
• Orchestrate bowtie GTM motion from pre-launch through adoption, expansion, and retention.
• Partner with Hospital Sales leadership and PMM to enable field teams and strategic accounts.

Skills

GTM strategy

Leadership

PMM leadership

Market intelligence

Cross-functional

Stakeholder management

Healthcare knowledge

Education

Bachelor’s degree in marketing, business, communications, or related field

Job description

Omnicell is seeking a seasoned Director of Product Marketing to own GTM strategy and results across the Hospital Solutions pillar. You will lead end-to-end product marketing for Point of Care, Anesthesia, Supply, Central Pharmacy, and IV, spanning hardware, software, and services sold globally into health systems.

You will steer cross-functional initiatives, enable field teams, and manage two PMM sub-teams.