Remote Digital Marketing Specialist – Construction Expert

Wing Assistant - India; Berkeley (CA); Remote; USD 11,000 - 16,000; Full time

Benefits offered by this job

Health Insurance

Performance Incentives

Job Security and Stability

Paid Training

Inclusive Culture

Upskilling Opportunities

100% Work-From-Home

Exceptional Team Support

Career Growth Opportunities

Fun Work Environment

Holiday & Overtime Pay

Job summary

Wing is seeking a Digital Marketing Specialist to join remotely and help build marketing strategies tailored to the construction sector. You will manage social media, create industry-specific content, and drive online visibility through SEO and paid campaigns.

Ideal candidates have 2+ years in social media or 1-2 years in digital marketing, with strong copywriting and English communication skills. The role supports a 20-40 hour US workweek from a remote setup.

Qualifications

• Bachelor’s degree or marketing/business certification.
• 2+ years in social media or 1-2 years in digital marketing.
• Excellent English communication, both written and verbal (B2+).

Responsibilities

• Develop and execute digital marketing strategies for the construction industry.
• Manage social media accounts and create industry-specific content.
• Conduct SEO and keyword research.
• Run paid advertising campaigns (Google Ads and Facebook).
• Analyze campaign performance and optimize accordingly.
• Design email marketing campaigns for lead nurturing.
• Monitor website analytics and improve engagement.
• Stay updated with construction industry trends and digital marketing innovations.
• Coordinate with the sales team to align marketing with business goals.
• Perform other marketing-related tasks as required.

Skills

Social media

Content writing

Copywriting

Organizational skills

English communication

Time management

Graphic design basics

Education

Bachelor’s degree or marketing/business certification

Tools

Adobe Photoshop

Illustrator

InDesign

Sketch

Content management systems

Job description

Wing is seeking a Digital Marketing Specialist to join remotely and help build marketing strategies tailored to the construction sector. You will manage social media, create industry-specific content, and drive online visibility through SEO and paid campaigns.

Ideal candidates have 2+ years in social media or 1-2 years in digital marketing, with strong copywriting and English communication skills. The role supports a 20-40 hour US workweek from a remote setup.