Remote Digital Marketing Leader: Growth & Strategy

WeLink; United States; Remote; USD 140,000 - 160,000; Full time

Benefits offered by this job

Medical insurance

Dental and vision insurance

Short-term disability

Long-term disability

401(k) with company match

Paid time off

Job summary

WeLink is seeking a Digital Marketing Leader to own the strategy and execution for attracting customers, entering new markets, and telling the company story. You will blend creativity with data, test ideas, optimize campaigns, and directly impact growth.

This role requires leading strategy and hands-on execution, focusing on customer acquisition, lead generation, and building lasting relationships. Remote-friendly, with a strong emphasis on measurable results.

Qualifications

• Experience leading digital marketing strategy with measurable results.
• Skilled in paid advertising across Google Ads and Meta Ads.
• Proficient in SEO, website optimization, landing pages, analytics, and CRO.
• Strong ability to interpret data and drive decisions.

Responsibilities

• Develop integrated marketing plans and KPIs to support growth.
• Lead paid digital advertising campaigns across Google and Meta platforms.
• Collaborate with sales, operations, and cross-functional teams to optimize lead management.
• Manage budgets, vendors, and timelines for campaigns.
• Monitor website analytics and optimize conversion paths.

Skills

Digital marketing strategy

Paid advertising

SEO

Analytics

Lead generation

Budget management

Cross-functional collaboration

Content marketing

Tools

Google Ads

Meta Ads

Analytics tools

Job description

WeLink is seeking a Digital Marketing Leader to own the strategy and execution for attracting customers, entering new markets, and telling the company story. You will blend creativity with data, test ideas, optimize campaigns, and directly impact growth.

This role requires leading strategy and hands-on execution, focusing on customer acquisition, lead generation, and building lasting relationships. Remote-friendly, with a strong emphasis on measurable results.