Remote Digital Marketing Coordinator - Campaign Strategy

The Brand Leader, Inc.

Greenville (SC)

Remote

USD 50,000 - 70,000

Full time

29 hours ago

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Benefits offered by this job

Medical, dental, and vision insurance

Disability insurance (short/long-term)

Retirement plan with employer match

Team activities

Job summary

The Brand Leader, Inc. is seeking a Digital Marketing Coordinator to partner with our creative and strategy teams on multi-channel campaigns. You’ll help plan, execute, and optimize digital initiatives, working closely with clients to influence outcomes and learn from data-driven insights.

Ideal candidates have 3+ years in digital marketing, hands-on experience with Google Ads and Meta Ads, and strong analytics (GA, HubSpot). A Marketing-related BA/BS is preferred; certifications are a plus.

Qualifications

3+ years of experience in digital marketing, with a track record of independent campaign management.
Proven experience managing paid advertising platforms (Google Ads, Meta Ads) at scale.
Advanced understanding of digital analytics platforms (Google Analytics, HubSpot) including conversion tracking.
Strong analytical skills to translate data into actionable recommendations.
Excellent communication and ability to partner with clients and cross-functional teams.

Responsibilities

Shape multi-channel campaign strategy with creative and strategy teams from planning through optimization.
Track platform best practices and industry trends; contribute to strategy discussions across accounts.
Set up, test, and launch digital marketing campaigns; ensure quality and consistency across platforms.
Design and run data-driven testing programs for ads, email, and landing pages to improve KPIs.
Own performance reporting and KPI data interpretation; ensure clean data flows for decision-making.