Remote Content & Social Media Strategist

Pediatric Associates; Plantation (FL); Remote; USD 60.000 - 90.000; Vollzeit

Zusammenfassung

Pediatric Associates is seeking a Content & Digital Marketing Specialist to create and run PAFC’s enterprise social media, including short-form video, copy, and the organic calendar. You will also manage paid social campaigns and ensure HIPAA-compliant, brand-consistent content across markets.

The role reports to the Content and Digital Strategy Manager and requires strong storytelling, data-driven insights, and multi-location coordination to optimize bookings and engagement.

Qualifikationen

• Bachelor’s degree in Marketing, Communications, or a related field.
• 4–6 years of experience in social media marketing, including hands-on ownership of both organic and paid social for a brand.
• Experience planning, building, and optimizing paid social campaigns in Meta Ads Manager and other platforms.
• Experience writing short-form marketing copy and video content for social channels.
• Experience with video for social, including storyboarding, scripting, and light editing.

Aufgaben

• Lead enterprise social content creation, concepting, writing, and producing posts, carousels, stories, and short-form video.
• Plan and produce short-form video for organic and paid social, including storyboarding and scripting.
• Write short-form marketing copy, captions, ad copy, headlines, and calls to action.
• Own the enterprise organic social content calendar and publishing across PAFC’s consumer social channels.
• Coordinate with local markets to align enterprise standards with market needs.

Kenntnisse

Copywriting

Social media marketing

Analytics

Multi-location experience

Ausbildung

Bachelor's degree in Marketing/Communications

Tools

Birdeye

Sprout Social

Hootsuite

CapCut

Adobe Premiere

Canva

Jobbeschreibung

Pediatric Associates is seeking a Content & Digital Marketing Specialist to create and run PAFC’s enterprise social media, including short-form video, copy, and the organic calendar. You will also manage paid social campaigns and ensure HIPAA-compliant, brand-consistent content across markets.

The role reports to the Content and Digital Strategy Manager and requires strong storytelling, data-driven insights, and multi-location coordination to optimize bookings and engagement.