Regional Sales Director - Southwest Region

Crystal Cruises; Hyde Park Township (IL); On-site; USD 105,000 - 120,000; Full time

Job summary

An established industry player is seeking a dynamic Regional Sales Director to lead revenue generation and business development within a defined territory. This role involves building strong relationships with travel agency partners, conducting training sessions, and driving sales through innovative marketing strategies. The ideal candidate will possess extensive knowledge of the luxury cruise market and have a proven track record in sales. Join a forward-thinking company that values collaboration and offers an exciting opportunity to make a significant impact in the travel industry. If you are passionate about travel and sales, this is the perfect role for you.

Qualifications

• 5-10 years of travel industry sales experience, preferably in luxury cruise lines.
• Proven ability to achieve sales objectives and manage relationships.

Responsibilities

• Develop a portfolio of travel agency partners and drive revenue growth.
• Conduct training and webinars to enhance agency knowledge of products.
• Analyze sales data and provide annual business plans.

Skills

Sales Skills

Customer Service Skills

Relationship Building

Presentation Skills

Self-Motivated

Education

Bachelor's Degree

Tools

CRM Platform

Microsoft Outlook

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Job description

The Regional Sales Director ("RSD") position is responsible for revenue generation from travel agency partners and direct management of all aspects of Crystal Cruises' business development in an assigned geographic territory. The RSD is responsible for increasing sales and achieving established Key Performance Indicators ("KPIs") for Crystal Cruises. This position will collaborate with various teams and departments within the company including but not limited to Marketing, Revenue Management, IT and Strategic and National Accounts to create programs which drive sales within their assigned sales region in order to support Crystal Cruises commercial objectives.

Essential Job Duties

• Responsible for developing a Tier One portfolio of travel agency partners within their assigned geographic territory.
• The number of travel agency partners in assigned territory will be established in conjunction with executive sales management, guided by revenue generation and business needs and is subject to change on an annual basis based on revenue.
• At such time Tier 2 agency partners are determined, collaborate with the Business Development team in an effort to engage and drive revenue production from that group of travel sellers located in the assigned region.
• RSD will be responsible for 20 - 25 physical and virtual sales meetings/calls each week and must be recorded and reported through the company's CRM platform and incorporated into monthly reports. Revenue growth of the agency partner is the primary driver of each call.
• Establish revenue targets with appropriate agency partners and consistently review revenue productivity and progress toward achieving assigned targets.
• Conduct staff training (physical or virtual via webinars) to familiarize the agency's travel advisors with the Crystal product to effectively sell the Crystal Cruises brand experience to the appropriate target customer.
• Seek out and close affinity or promotional group business. Assist agency advisors in identifying group opportunities within customer database as well as local/regional organization.
• Create an annual overhead budget to achieve the above goals.
• Effectively and efficiently manage an assigned budget provided for the purpose of supporting co-operative marketing plans mutually agreed and developed in partnership with agencies in assigned region.
• Participate in travel agency partner consumer events both physical and virtual (i.e., Cruise Nights) as feasible given availability, cost, budget, and revenue opportunity.
• Identify and cultivate opportunities to generate NEW to brand revenue streams with existing accounts as well as new potential partnerships that will elevate Crystal Cruises' market penetration and brand awareness.
• Represent Crystal at industry trade shows and events when required in assigned territory.
• Participate in ship inaugurals and onboard events as required.
• Maintain an e-mail database of travel advisors for the purpose of communicating offers, news, and information about Crystal Cruises.
• Conduct informational webinars as appropriate and/or requested by executive management.
• Maintain a presence on at least one Social Media site of choice (i.e., Facebook, Twitter, Instagram). RSD can choose to use their personal social media account or establish a separate account for Crystal Cruises messaging.
• RSD will be required to analyze territory sales, marketing ROI, challenges and opportunities and provide a detailed business plan to supervisor by December 1st of each calendar year that covers the next calendar year.
• Effectively utilize both company technology and online technology to ensure speed to market. Must be proficient in Outlook, Word, Excel, PowerPoint, and CRM platform.
• Competent in creating and submitting required monthly reports or ad-hoc reports in a timely manner as requested by Crystal management.

Requirements

Education: Bachelor's degree required or equivalent experience.

Experience: 5 - 10 years of experience in travel industry sales. Luxury Cruise Line experience preferred. Extensive knowledge of the luxury cruise market and competitive set. Existing travel industry sales relationships in assigned territory/region.

Skills/Qualifications: Positive, energetic, and professional demeanor. Excellent sales, customer service and relationship building skills. Excellent written, verbal and presentation skills. Self-motivated and results-oriented with proven ability to achieve sales objectives. Must be able to travel as needed domestically and internationally.

Salary Range

The base salary for this position is between $105,000 and $120,000 annually. Final compensation will be determined based on experience, skills, and qualifications.

Seniority level

Director

Employment type

Full-time

Job function

Sales

Industries

Technology, Information and Internet