Regional Marketing Analyst — Insights, Promotions & Digital

Kia America; Atlanta (GA); On-site; USD 58,000 - 75,000; Full time

Job summary

Kia America is seeking a Regional Marketing Coordinator to assist in planning, organizing, and prioritizing all regional marketing, advertising and promotional activities in line with corporate objectives. You will interface with dealers, DSMs, regional staff and corporate teams to ensure communication and execution of programs, incentives, and training.

This exempt full-time role offers growth, competitive benefits and the chance to contribute to Kia's regional success.

Qualifications

• Bachelor’s or equivalent work experience required.
• 0-3 years’ work or internship experience required.
• Occasional travel may be required.
• May need to work additional hours outside of normal business hours as required by the job, including weekends or holidays.

Responsibilities

• Assist Retail Marketing Manager with the coordination of all advertising programs and activities, including dealer marketing group meetings, DAS and regional marketing stimulation fund tracking.
• Prepare and distribute regional reports to monitor sales, digital KPIs/sales, marketing, customer satisfaction, and training activities.
• Ad-hoc projects as requested by regional management.
• Administration of regional promotions, auto shows, training and incentive programs.
• Administer special incentive programs, including the communication of all regional marketing and incentive programs to dealers, DSM’s, regional and corporate staff, monitoring of payments, and enforcing policies and procedures with dealers.
• Assist and administer Digital Marketing & Advertising, digital communications and digital education activities for Regional Management, Field Staff and dealers.

Skills

Excellent communications

Organizational skills

MS Office proficiency

Education

Bachelor’s or equivalent work experience

Tools

MS Office Suite

Job description

Kia America is seeking a Regional Marketing Coordinator to assist in planning, organizing, and prioritizing all regional marketing, advertising and promotional activities in line with corporate objectives. You will interface with dealers, DSMs, regional staff and corporate teams to ensure communication and execution of programs, incentives, and training.

This exempt full-time role offers growth, competitive benefits and the chance to contribute to Kia's regional success.