Regional Manager, Sales & Marketing

Smile Doctors LLC; Illinois; Hybrid; USD 90,000 - 140,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

401(k) Plan

Paid Time Off

Holidays

Brace Discounts

Job summary

Smile Doctors LLC is seeking a Regional Manager, Sales & Marketing to drive regional referrals and align marketing strategies with organizational goals across multiple clinics. You will oversee Community Relations Representatives, manage budgets, and build partnerships with local dentists and organizations.

The role requires strong leadership, analytical skills, and up to 75% travel to in-state and out-of-state locations, with a focus on data-driven coaching and performance reporting.

Qualifications

• Bachelor’s degree in marketing or business preferred.
• Minimum 3 years in multi-location sales & marketing management (healthcare preferred).
• Willing to travel up to 75%.

Responsibilities

• Develop regional sales and marketing strategies to drive referrals and patient visits.
• Collaborate with marketing and operations to align local initiatives with org-wide goals.
• Analyze market trends and adjust strategies to stay competitive regionally.
• Develop and manage the regional marketing budget and ROI.
• Build relationships with dentists, healthcare professionals, and community organizations.
• Support Community Relations team in referral-building initiatives and local events.
• Lead and coach Community Relations Representatives across multiple clinics.
• Monitor regional performance using KPIs like referrals and net production revenue.
• Provide regular reports to senior leadership on regional performance.

Skills

Multi-location sales

Marketing management

Leadership

Analytical thinking

Communication

Education

Bachelor's degree in Marketing or Business

Tools

CRM software

Microsoft Office

Job description

Looking for a position that makes you smile? We’re seeking a Regional Manager, Sales & Marketing to join our growing team. The Regional Manager, Sales & Marketing is responsible for driving referral growth, building strategic partnerships, and aligning regional marketing strategies with organizational objectives to achieve business growth. This position oversees a team of Community Relations Representatives across multiple locations.

How you’ll make us better:

• Develop regional sales and marketing strategies to drive referrals, patient exams, and net production revenue for our clinics
• Collaborate with marketing and operations teams to align local initiatives with overall organizational objectives
• Analyze market trends, identify opportunities, and adjust strategies to stay competitive in the regional market
• Develop and manage the regional marketing budget, ensuring responsible spending and return on investment
• Establish and maintain strong relationships with key stakeholders, including local dentists, healthcare professionals, and community organizations
• Support Community Relations Representatives in creating and executing referral-building initiatives to expand the regional network of referring partners
• Guide and support Community Relations Representatives in planning and executing local events, such as health fairs, school programs, and joint community initiatives
• Ensure successful grand openings and special promotional activities across all locations
• Leverage CRM data to track regional performance trends, identify opportunities for growth, and provide data-driven coaching to Community Relations Representatives
• Monitor and evaluate team performance of using key performance indicators such as new patient referrals, new patient exams, and clinic net production revenue
• Provide regular reports and insights to senior leadership on regional sales and marketing performance
• Conduct regular onsite visits at clinics or events to shadow and mentor Community Relations Representatives

Your special skills:

• Strong written and oral communication skills
• Strong analytical and problem-solving skills
• Strong organizational, project management, and budgeting skills
• Strong leadership and team management skills

Prerequisites for success:

• High School Diploma or equivalent required; Bachelor's Degree in Marketing, Business Administration, or related field preferred
• External: Three (3) years of experience in multi-location sales and marketing management required; healthcare or service industries preferred
• Travel Requirements: Up to 75% travel, both in-state and out-of-state
• Internal: One (1) year of experience in Community Relations Representative role with Smile Doctors of affiliated practice
• Strong knowledge of sales and marketing strategies from planning to execution
• Intermediate knowledge of sales or business management software
• Intermediate knowledge of Microsoft Office products and applications

We saved the best for last. In exchange for the dynamic contribution you’ll bring to our team, we offer:

• Competitive salary
• Medical, dental, vision and life insurance
• Short and long-term disability coverage
• 401(k) plan
• 3 weeks paid time off in your first year + paid holidays
• Discounts on braces and clear aligners for you and your family members

Why Smile Doctors?

As the nation’s leading Orthodontic Support Organization, Smile Doctors is shaping the future of orthodontics through strategic partnerships with top local doctors. We provide best‑in‑class support services so our partner orthodontists can focus on what they do best — driving extraordinary treatment outcomes and providing patients with an unmatched experience. With hundreds of partnered practices across the nation, our synergistic approach has made us the fastest‑growing organization in our industry and produced an ever‑expanding need for top talent as we continue our unprecedented trajectory. To us, there's no such thing as "top of our game." We’re always climbing higher — together. And as our business grows, there's plenty of room for our team to grow their careers, too. Our dynamic support services team is comprised of world‑class professionals whose diverse experiences drive innovation and development. Together, we are committed to passionately helping others achieve their best, most confident smiles. This is the perfect opportunity to grow with an expanding organization!

Smile Doctors is the largest ortho-focused dental support organization (OSO) in the U.S. As the fastest‑growing network of leading orthodontists with more than 560 convenient locations in 36 states, Smile Doctors has a rich history of developing and growing affiliated practices by providing tools and technology that allow orthodontists to focus entirely on patient care. Smile Doctors is the largest network of Diamond Plus Invisalign® providers and its affiliated orthodontists are proud members of the American Association of Orthodontists, American Dental Association, and host for the Lecture Center for Orthodontic Excellence. Smile Doctors' mission is to create confident smiles that inspire the best in patients, each other, and the communities they serve.