Regional Growth Lead

BASTA; North Carolina; On-site; USD 66,000 - 90,000; Part time

Job summary

BASTA is seeking a Regional Growth Lead to deepen Basta's presence in North and South Carolina. The role focuses on cultivating university partnerships and activating employers to support regional growth.

You will oversee relationship management, partner engagement, and on-the-ground events, traveling across NC and SC to build Basta's local ecosystem and drive participant outcomes.

Qualifications

• Experience building partnerships with higher-ed institutions and employers.
• Familiarity with North and South Carolina colleges, nonprofits, and employers.
• Willing to travel regularly across NC and SC.
• Strong communication and negotiation skills.

Responsibilities

• Onboard to Basta’s mission and partners; map opportunities.
• Lead regional expansion activities and university partnerships.
• Coordinate employer activation events and community outreach.
• Provide monthly reporting and maintain partnership trackers.
• Represent Basta at events and build local networks.

Skills

Regional relationship-building

NC/SC ecosystems knowledge

Stakeholder engagement

Event coordination/travel

Data-informed decision making

Job description

Location: North or South Carolina, with North Carolina preferred

Salary Range: $7,000 /month; 1-year with opportunity to extend

ABOUT BASTA

Since 2016, we have built innovative, data-driven solutions ensuring first-generation students convert their hard-earned degrees into a great first job. Through AI-enabled, personalized career preparation and partnerships with top employers, we are accelerating the professional journey of thousands of first-gen students at 300 campuses… counting! Basta participants are thriving at companies such as BNY, Bloomberg LP, Deutsche Bank, Google, and more than 100 other employers.

THE OPPORTUNITY

Basta is expanding its presence in North Carolina (NC) and South Carolina (SC), and this role will sit at the intersection of the region's talent and employer ecosystem. We're looking for a Regional Growth Lead to deepen our roots at existing partners, open doors at new state universities and community colleges, and build Basta's employer activation on the ground to support partners there and deepen Basta's HBCU partnerships across both states.

As the Regional Growth Lead, you will bring lived experience in and around NC or SC and a strong understanding of its neighborhoods, institutions, and employers to deepen Basta’s local presence from day one. You will lead relationship management, partner engagement, and community activation tailored to the region’s context.

SUCCESS IN THE REGIONAL GROW LEAD ROLE LOOKS LIKE:

By the end of the contract, the Regional Growth Lead will:

• Deepen the expansion of Basta’s programming in NC and SC, brokering 3-5 university partnerships and serving at least 2,000 participants by June 2027.
• Support the employer-activation engine and at least 4 on-the-ground activation events across NC and SC.
• Ensure ongoing, high-quality communication and information sharing between Basta and local stakeholders.
• Support launch and community events, including preparing materials, coordinating logistics, and representing Basta on-the-ground.

APPROACH & DELIVERABLES

Phase 1: Onboarding and Relationship Building (October - November 2026)

Objectives:

• Onboard fully to Basta’s mission, model, partnership approach, and existing local partners.
• Build familiarity with Basta’s Discovery and CX teams in NYC and how their work connects to NC and SC programming.
• Develop a deeper understanding of the local education, employer, and nonprofit ecosystem, identifying opportunities to drive awareness and excitement locally.

Key Activities and Deliverables:

• Complete onboarding with Basta and regional expansion partner
• Refresh relationship maps for all existing NC/SC partners; Conduct initial outreach and relationship mapping for prospective university, CBO, and employer partners. Begin to cultivate local champions who can help generate buzz for Basta’s growth in NC and SC.
• Prepare materials for and attend bi-weekly expansion check-in meetings.
• Collaborate with Basta staff to attend the local NC Community College Conference (October)

Phase 2: Launch and Execution (November - February 2027)

Objectives:

• Serve as Basta’s primary on-the-ground connector, driving awareness, enthusiasm, and student engagement across community-based organizations (CBOs) and higher-education institutions
• Strengthen and coordinate relationships with active partners and local funders.

Key Activities and Deliverables:

• Facilitate communication and scheduling for program activities with colleges, CBOs, and employers.
• Support logistics, content development, and community activation for employer activations.
• Serve as Basta’s visible representative in the region, attending events and cultivating networks that strengthen student and employer partnerships.
• Maintain reporting trackers and prepare Basta data reports.
• Ensure clear tracking of partnership contacts, commitments, and engagement across key dashboards and databases

Phase 3: Partnership Stewardship and Reporting (March – April 2027)

Objectives:

• Use insights from fall and spring launch to deepen engagement and expand North and South Carolina’s student and partner reach for the 2026–27 academic year.
• Continue to drive creative, community-informed strategies that build excitement for Basta across college campuses, HBCUs, community organizations, and local employers.
• Collaborate closely with Basta’s Sales and CX teams to document progress and share learnings that inform long-term market expansion.

Key Activities And Deliverables:

• Conduct regular (monthly or bi-monthly) partner check-ins and document progress.
• Support data collection and reporting for key performance indicators, including participant outcomes, partner engagement, and employer placements.
• Execute HBCU-specific engagement activities and gather testimonials/case studies in coordination with the HBCU What's Working Group.
• Participate in Basta–expansion partner annual performance review sessions.
• Support storytelling and documentation: participant testimonials, success stories, and visual content for North and South Carolina fundraising/marketing.
• Identify new opportunities for employer sponsorships, community partnerships, and local funding.
• Deliver end-of-year partner summary and recommendations.
• Coordinate regularly with Basta’s Discovery team to connect new partners directly to student programming and engagement initiatives

WHAT YOU BRING

• Rooted in North or South Carolina, with familiarity with the region's colleges, community-based organizations, philanthropic, and employer landscape.
• Based in or able to travel regularly throughout North and South Carolina, especially Charlotte, Raleigh, Durham, Columbia, Greenville, and Charleston.
• A natural relationship-builder who turns a first conversation into a lasting partnership.
• Comfortable building as you go: this is early-stage, on-the-ground work.
• Data-informed: you track what you commit to and use it to sharpen your next move.
• Personally connected to Basta's mission and the first-generation student experience.

REPORTING AND COMMUNICATION

The Regional Growth Lead will provide:

• Bi-weekly progress updates to Basta’s Chief Revenue Officer and CEO.
• Monthly updates and/or meeting participation with the expansion partner’s leadership team.
• Documentation of local partner engagements in Basta tracking tools.
• Contributions to annual data reports, case studies, and launch review materials.

DURATION

This is a fractional role, beginning in October 2026 at approximately 30 hours per week. The initial commitment will be for one year, with the expectation that the role may continue beyond the initial year as Basta’s presence and opportunities in North and South Carolina grow. Renewal or extension will depend on meeting milestones and ongoing funding alignment.