Regional Channel Sales Manager (SoCal)

Remote; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Avive Solutions, Inc. in the San Francisco Bay Area is seeking a Regional Channel Sales Manager to drive channel partnerships and accelerate revenue with partner sales teams.

You will support reps in deals, onboard new partners, and run trainings to ensure brand and product adoption across regions. Ideal candidates have extensive channel management and direct sales experience, a proven track record in commercializing products, and a hands-on approach with customers.

Qualifications

• 5+ years of channel or distribution partner management experience.
• 3+ years of direct selling, preferably in a high-activity environment.
• Experience in organizations that recently commercialized their product with real-time strategy adjustments.
• Strong understanding of channel sales models for software + hardware solutions.
• Proven success in training, enabling, and motivating sales teams.
• Leading regionally with partnerships teams to drive growth and brand adoption.
• Excellent communicator and relationship builder with hands-on, in-field presence.
• Comfortable with travel 50-60% regionally and in-person cadence.
• Self-starter, resourceful and thrives in a fast-paced environment.

Responsibilities

• Serve as the primary field contact for channel sales teams in your region.
• Join deals with reps from pipeline strategy to closing support.
• Uncover, track, and accelerate large opportunities within the channel pipeline.
• Onboard partners’ new sales reps with internal training teams; ensure fast ramp-up.
• Lead trainings and product demos to equip partners’ sales teams to win.
• Keep partners informed on product updates, positioning, and competitive insights.
• Build regional-level relationships across the territory.
• Be present at partner offices, meetings, and events to keep brand top-of-mind.
• Launch regional initiatives to drive awareness and excitement about the product and brand.
• Partner with partner reps to identify and advance high-value opportunities.
• Monitor regional pipeline health and ensure resources behind strategic deals.
• Report field intelligence to shape strategy and improve partner performance.
• Work cross-functionally with internal teams to align execution.
• Provide regular reporting on activities, opportunities, and wins.
• Act as the voice of our partners’ sales teams back to the organization.

Skills

Channel management

Direct selling

SaaS sales

Relationship building

Training & enablement

Regional leadership

Communication

Travel readiness

Job description

Defining the future of work & living globally

Avive Solutions, Inc. ( https://avive.life ) is a growth stage Automated External Defibrillator (AED) company with a connected response system that is rapidly gaining market share. We are a mission driven team that is quite literally saving lives. Sudden Cardiac Arrest (SCA) is a leading cause of death in the United States, and we are on a mission to change that! We are a dynamic organization that builds elegant, creative solutions to solve complex problems. Ultimately, our mission is for all cardiac arrest victims to have rapid access to life-saving defibrillation.

Avive is taking a fresh approach to addressing this decades-old problem by innovating AED technology, coupled with a first-of-its-kind software platform solution to enable a quicker and more streamlined response to SCA emergencies. We believe that this unique combination of deploying advanced - yet still accessible - hardware, and software, has the potential to revolutionize out-of-hospital cardiac arrest response and massively impact SCA survival rates.

We’re looking for a Regional Channel Sales Manager who knows how to build strong, long-lasting relationships with channel partners and make a meaningful impact internally for our partnership team. This isn’t a desk job - you’ll be out with our partners’ sales teams, supporting them in winning deals, onboarding their new reps, and making sure our brand is front-and-center. Along the way, you’ll be laser-focused on your KPIs to achieve sales through our partners, while growing Avive’s brand presence, awareness, and market share with our channel partners. Working alongside management, you will provide real-time feedback on what is and isn’t working, and be a part of the solution to ensure we’re maximizing our opportunity with our channel partners in the field.

*Candidates residing in Orange County will be highly considered. Those in Los Angeles County and San Diego County are encouraged to apply.

What You'll Do:

• Serve as the primary field contact for channel sales teams in your region.
• Jump in on deals with reps - from pipeline strategy to customer meetings to closing support.
• Help uncover, track, and accelerate large opportunities within the channel’s pipeline.
• Onboard our partners’ new sales reps alongside their internal training team, ensuring fast ramp-up.
• Lead engaging trainings and product demos that give our partners’ sales teams the confidence and tools to win.
• Keep our partners’ sales teams updated on product updates, positioning, and competitive insights.
• Build strong, regional-level relationships across your territory - know the teams, the customers, and the local dynamics.
• Be present at channel partner offices, meetings, and events to keep our brand top of mind.
• Be proactive in launching regional initiatives drive awareness and excitement about our product and brand.
• Partner with our partners’ sales reps to identify and advance high-value opportunities.
• Monitor regional pipeline health, ensuring strategic deals have the right resources behind them.
• Report field intelligence back to internal teams to shape strategy and improve partner performance.
• Work cross-functionally with internal sales, marketing, and partner teams to align execution.
• Provide regular reporting on activities, opportunities, and wins in your territory.
• Act as the voice of our partners’ sales teams back to our organization.

Required Skills & Experience:

• 5+ years of channel or distribution partner management experience, with a track record of growing relationships and driving revenue.
• 3+ years of direct selling experience, preferably in a high-activity environment (inside or outside sales).
• Experience working in organizations who have recently commercialized their product, with a willingness to adjust and audible the strategy in real-time.
• Strong understanding of channel and channel sales models, selling an innovative solution consisting of both software as a service, coupled with hardware.
• Proven success in training, enabling, and motivating sales teams.
• Leading from the front regionally with partnerships teams to help drive sales growth and brand adoption.
• Excellent communicator and relationship builder with a hands-on, in-the-field presence.
• Comfortable with frequent regional travel (50-60%) and regular, in-person cadence to achieve sales success.
• Self-starter mindset - you're resourceful, proactive, and thrive in a fast-paced environment.

KPIs:

• Success in this role will be measured by activity-driven metrics aligned with channel best practices, leading to achieving a partnership team quota at a regional and nationwide level. Specific targets will be defined by the Manager but will include emphasis on:
• Pipeline Development: Volume and value of opportunities influenced or advanced with external sales teams.
• Sales Support Activity: Number of joint customer meetings, ride-alongs, and deal support engagements.
• Training & Enablement: Frequency and quality of rep onboarding sessions, external trainings, and product demos.
• Field Engagement: Number of channel partner visits, events supported, and in-field sales activations executed.
• Brand Presence: Growth of awareness and adoption at the channel level, measured through sales activity, sales growth, event participation, and partner feedback.
• Reporting & Insights: Accuracy and timeliness of pipeline tracking, activity reporting, and feedback to internal teams.

It is the policy of the company to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the company will provide reasonable accommodations for qualified individuals with disabilities.

NOTE: This Job Description in no way states or implies that these are the only duties or functions to be performed by the incumbent. Personnel are required to follow any other job-related instructions and to perform any other job-related duties/functions requested by their supervisor.