Regional Business Development Manager

Owens Corning; Town of Wausau (WI); Remote; USD 90,000 - 120,000; Full time

Job summary

Owens Corning is seeking a Regional Business Development Manager to lead builder demand creation and expand channel availability across the Upper Midwest. The role focuses on building a qualified pipeline with residential builders, supporting product trials, and partnering with distributors and marketing teams to drive sustained adoption.

Remote work arrangement with coverage across MN, WI, SD, ND, IA; requires strong product, building science, market, and financial acumen and the ability to

Qualifications

• Bachelor's degree in business or a related field.
• At least five years in direct customer-facing sales, business development, or marketing.
• Demonstrated experience selling to residential builders and creating pull-through demand.
• Working knowledge of residential construction means and methods.
• Experience with building materials channels and customers, including residential contractors and distributors.
• Ability to travel up to two to three overnight trips per week.

Responsibilities

• Identifies and prioritizes high-potential residential builders and projects, applying knowledge of the North American residential construction market, distribution channels, and codes to develop regional business.
• Develops and maintains a qualified pipeline with CRM data and forecasts, to drive builder conversion and pull-through demand.
• Works through current two-step distributors, local lumber dealers, and specialty distributors, establishing new channel relationships to improve availability and activation.
• Applies knowledge of residential construction means and methods to engage builders and position EZ Sheath in wall assemblies.
• Partners with national/regional builder pilot programs to support buildouts and convert pilots into scaled adoption across projects.

Skills

Cross-functional collaboration

Presentation skills

Negotiation

Customer engagement

Sales strategy

Education

Bachelor's degree in business or related field

Tools

CRM

Job description

Regional Business Development Manager

Location(s)

• St. Cloud, MN, US
• Wausau, WI, US

Function

Sales

Audience

Experienced Professional

Work Arrangement

Remote

Requisition ID

69798

PURPOSE OF THE JOB

The EZ Sheath Regional Business Development Manager is accountable for creating builder demand, expanding channel availability, and delivering profitable revenue growth across the Upper Midwest region. The role develops and converts a qualified pipeline of residential builders, supports product trials and field execution, and partners with distributors, dealers, Marketing, and Technical teams to drive sustained adoption.

Success requires strong product, application, building science, market, and financial acumen, along with the ability to build customer relationships, assess opportunities, and translate regional insights into effective commercial action.

Reports to

EZ Sheath Sales Leader

Span of Control

Individual Contributor with strong cross-functional influence across Marketing, Technical/Building Science, and Distribution partners. The role owns regional customer prioritization, pipeline management, channel activation, and growth-plan execution, and provides pricing and promotional recommendations to the EZ Sheath Sales Leader.

Territory Coverage

MN, WI, SD, ND, IA

JOB RESPONSIBILITIES

Residential Insulated Sheathing - Builder Demand Creation

• Identifies and prioritizes high-potential residential builders and projects, applying knowledge of the North American residential construction market, distribution channels, and codes and regulations to develop new regional business.
• Develops and maintains a qualified pipeline, with accurate CRM data and forecasts, to drive builder conversion and pull-through demand.
• Works through current two-step distributors, local lumber dealers, and specialty one-step distributors, establishing new channel relationships where needed to improve availability, activation, and reorder velocity.
• Applies knowledge of residential construction means and methods to engage builders, position EZ Sheath in the wall assembly, and resolve field-level objections.
• Partners with national and regional builder pilot programs to support buildouts and convert pilots into repeatable, scaled adoption across projects and builder divisions.

Go-to-Market Execution & Adoption

• Positions EZ Sheath against competitive alternatives to maximize builder value and product differentiation.
• Delivers regional revenue, margin, builder conversion, repeat-adoption, and channel-activation objectives.
• Executes brand, channel, and commercial programs in collaboration with Owens Corning partners.
• Equips distributors and dealers to generate interest, advance qualified opportunities, and close business.
• Tracks pilot outcomes and convert successful trials into sustained demand and repeat purchases.

JOB REQUIREMENTS

Minimum Qualifications

• Bachelor's degree in business or a related field.
• At least five years of experience in direct customer-facing sales, business development, or marketing.
• Demonstrated experience selling to residential builders and creating pull-through demand.
• Working knowledge of residential construction means and methods.
• Experience with building materials channels and customers, including residential contractors and one-step and two-step distributors.
• Demonstrated ability to meet or exceed challenging targets and deadlines across changing market conditions.
• Ability to travel as business needs dictate, including up to two to three overnight trips per week.

Preferred Qualifications

• Experience developing successful distributor and co-marketing relationships.
• Experience with residential sheathing or related exterior building products.
• Knowledge of building science, codes, regulations, and product applications.
• Experience launching new products or expanding into new regional markets.

Knowledge, Skills & Abilities

• Strong cross-functional collaboration skills, particularly across Sales, Marketing, Technical, and channel partners.
• Ability to translate strategy, customer insights, and market data into regional action plans.
• Strong business development skills, including opening new accounts, attracting new customers, developing a qualified pipeline, and converting opportunities into repeat business.
• Excellent presentation, negotiation, and customer-engagement skills.
• Ability to assess customers, competitors, and market conditions and develop clear strategies and recommendations.
• Proficiency with CRM, sales tools, and internal and external data sources to maintain pipeline accuracy and support forecasting.
• Apply continuous improvement to sales processes to strengthen execution and results.
• Demonstrated ability to prioritize, follow through, and execute across multiple opportunities.
• Demonstrates self-awareness, listens effectively, and communicates differing perspectives respectfully and constructively.

About Owens Corning

Owens Corning is a branded building products leader with three complementary market-leading businesses providing roofing, insulation, and doors primarily for residential markets in North America and Europe. The company operates with an integrated go-to-market strategy and a unique set of OC Advantages - including its iconic brand, unparalleled commercial strength, leading technology, and winning cost position - to help customers win and grow in the market. Owens Corning is committed to helping build better and achieve more through winning partnerships, leading performance, and engaging people. Founded in 1938 and headquartered in Toledo, Ohio, Owens Corning is listed on the New York Stock Exchange (NYSE: OC). For more information, visitwww.owenscorning.com.

Owens Corning is an equal opportunity employer. Except in limited circumstances such as formal apprenticeship programs, Owens Corning does not employ anyone under the age of 18.