Regional Account Manager

Swisher; Dallas (TX); On-site; USD 85,000 - 110,000; Full time

Job summary

Swisher is seeking a Regional Account Manager to drive sales growth across key retail and wholesale accounts in the Dallas region. You will build strong customer relationships, develop regional plans, and align account initiatives with Swisher's commercial strategy.

You will lead joint business planning, coordinate with field sales, brokers, and merchandising teams, and create annual plans with objectives, milestones, and clear financial assumptions. Travel up to 30%–50% is expected.

Qualifications

• 5+ years of sales, account management, or customer development experience in consumer goods, manufacturing, or distribution industries.
• Experience growing share and distribution for multi-unit or regional chain customers, with shelf and promotional execution outcomes.
• Experience developing annual customer plans and supporting joint business planning.
• Knowledge of category management principles and applying shopper insights to selling recommendations.
• Proficiency in basic to intermediate financial analysis for account planning, ROI estimation, and profitability considerations.
• Strong relationship-building, negotiation, and influence skills with customer decision makers.
• Cross-functional collaboration with sales, merchandising, marketing, and insights teams.
• Strong organizational skills and ability to manage multiple priorities across a geographic territory.
• Familiarity with Microsoft Office and CRM tools; experience with syndicated retailer data preferred.
• Willingness and ability to travel within the assigned geography; valid driver's license.

Responsibilities

• Own profitable share growth across assigned regional accounts by setting the commercial agenda and aligning partners.
• Lead joint business planning, quarterly reviews, and performance follow-up to sustain growth and resolve barriers.
• Build multi-level relationships with customer decision makers and operational stakeholders involved in assortment, merchandising, and promotions.
• Coordinate with internal teams and external partners to ensure coordinated communication and timely issue resolution.
• Create annual customer plans with objectives, strategies, milestones, and clear financial assumptions.
• Translate plans into execution playbooks with timelines, roles, and tracking across field sales and merchandising resources.
• Influence account decision makers to achieve share growth, distribution, shelf, and promotional execution.
• Lead activation governance with field sales, brokers, or distributors to deliver displays and promotions.
• Deliver customer-ready recommendations using category and shopper insights and retailer performance trends.
• Monitor results against KPIs and adjust plans to improve performance and execution.

Skills

Account management

Relationship building

Negotiation

Cross-functional collaboration

Category management

Financial analysis

Forecasting

Sales planning

Communication

Education

Bachelor's degree in Business, Sales, Marketing, or related field

Tools

Microsoft Office

CRM tools

Syndicated data platforms

Job description

The Regional Account Manager manages key retail and wholesale accounts within an assigned region, driving sales growth, distribution, and brand visibility. This role builds strong customer relationships, executes regional business plans, and ensures alignment between account initiatives and Swisher’s commercial strategy.

Key Responsibilities

• Own profitable share growth across assigned regional chain accounts by setting the commercial agenda, aligning internal and external partners, and ensuring customer commitments translate into measurable in-store outcomes.
• Lead joint business planning, quarterly business reviews, and performance follow-up to sustain growth, strengthen execution, and resolve barriers quickly.
• Build and maintain multi-level relationships with customer decision makers and operational stakeholders who influence assortment, merchandising, replenishment, and promotional activation.
• Serve as the primary account connector across internal teams and external partners to ensure coordinated communication, consistent priorities, and timely issue resolution that protects execution and customer satisfaction.
• Create annual customer plans that define objectives, strategies, and milestones for distribution, assortment, shelving, display, and promotional execution, supported by clear financial assumptions and success measures.
• Translate plans into actionable execution playbooks with defined timelines, roles, and tracking routines across the field sales organization and merchandising resources, including reset and major initiative coordination when required.
• Influence account decision makers to achieve share growth, distribution, shelf and promotional execution.
• Lead activation governance by coordinating with field sales, brokers, or distributors where applicable, and merchandising partners to deliver displays, shelf sets, resets, and special programs, with documented follow-up and escalation when execution gaps emerge.
• Deliver customer-ready recommendations for assortment, pricing, shelving, displays, and promotions using category and shopper insights, syndicated or internal data, and customer-specific performance trends
• Monitor results against agreed KPIs, communicate learnings, and adjust plans to improve performance and execution consistency.

Qualifications

Required

• 5+ years of sales, account management, or customer development experience within consumer goods, manufacturing, or distribution industries
• Demonstrated success growing share and distribution for multi-unit or regional chain customers, including shelf and promotional execution outcomes.
• Experience developing annual customer plans, supporting joint business planning, and delivering against defined account KPIs.
• Working knowledge of category management principles and the ability to apply category and shopper insights to selling recommendations.
• Proficiency with basic to intermediate financial analysis for account planning, including estimating ROI, trade investment impact, and profitability considerations.
• Strong relationship building, negotiation, and influence skills with the ability to engage customer decision makers and operational stakeholders.
• Proven cross-functional collaboration skills with experience coordinating with sales, merchandising, marketing, and insights teams to activate account plans.
• Strong organizational skills, disciplined follow-through, and the ability to manage multiple priorities across a geographic territory.
• Proficiency with Microsoft Office and CRM tools; experience with syndicated data platforms or retailer reporting tools preferred, based on your environment.
• Ability to travel within the assigned geography up to a defined percentage and meet company travel requirements; valid driver’s license.

Education

Bachelor’s degree in Business, Sales, Marketing, or related field, or an equivalent combination of education and relevant experience.

Travel: 30% to 50%

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
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