Reddit SMB Performance & Growth Strategist

MarketStar; Ogden (UT); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Career development

Mental health program

Paid time off

Paid medical leave

Child/Dependent Care Reimbursement

401(k) match

Healthcare coverage

Job summary

MarketStar is seeking an SMB Performance Strategist to support Reddit SMB advertising, partnering with Account Managers and SMB leadership to boost advertiser performance and identify growth opportunities. You will analyze performance data, develop optimization plans, and share scalable strategies across the SMB organization.

Ideal candidates bring 2+ years in digital advertising or related fields, strong analytics, and proficiency with Excel/Sheets and CRM/BI tools.

Qualifications

• Bachelor’s degree or equivalent professional experience preferred.
• 2+ years of experience in digital advertising account management campaign optimization performance marketing or a related field.
• Strong analytical and problem-solving skills with the ability to identify trends and translate insights into actionable recommendations.
• Experience reviewing advertiser performance metrics and developing optimization strategies that drive measurable business outcomes.
• Proficiency in Excel Google Sheets CRM systems business intelligence platforms or other reporting and analytics tools.
• Ability to analyze data identify root causes and recommend strategic actions that improve performance.

Responsibilities

• Partner with SMB leadership and Account Managers to improve advertiser performance across high-priority accounts and strategic growth opportunities.
• Manage support requests submitted through a standardized intake process and prioritize work based on revenue impact, business needs and available capacity.
• Conduct deep performance reviews to identify root causes of account challenges and develop data-driven recommendations that improve advertiser performance.
• Support revenue growth efforts by identifying optimization opportunities, upsell potential and recovery strategies for underperforming accounts.
• Analyze advertiser performance across the SMB business to identify recurring trends and scalable optimization opportunities.
• Monitor adoption of optimization best practices and recommend actions that improve advertiser outcomes.
• Develop and document data-driven recommendations, case studies, best practices and performance strategies that Account Managers can leverage during advertiser conversations.

Skills

Digital advertising

Account management

Performance marketing

Data analysis

Excel

Google Sheets

CRM systems

BI platforms

Communication skills

Multitasking

Education

Bachelor’s degree or equivalent experience

Tools

Google Analytics

Tableau

Looker

Job description

MarketStar is seeking an SMB Performance Strategist to support Reddit SMB advertising, partnering with Account Managers and SMB leadership to boost advertiser performance and identify growth opportunities. You will analyze performance data, develop optimization plans, and share scalable strategies across the SMB organization.

Ideal candidates bring 2+ years in digital advertising or related fields, strong analytics, and proficiency with Excel/Sheets and CRM/BI tools.