Recreation Manager - Marketing, Special Events, and Programs

City of Macedonia Parks and Recreation; Macedonia (OH); On-site; USD 40,000 - 70,000; Full time

Job summary

An established industry player is seeking a dynamic leader to manage their Parks and Recreation programs. This role involves overseeing sponsorship activities, staff management, and program development to enhance community engagement. The successful candidate will be responsible for creating marketing strategies, managing budgets, and ensuring effective communication with the public. With a focus on delivering exceptional recreational experiences, this position offers a unique opportunity to make a significant impact in the community. If you are passionate about parks and recreation and possess strong leadership skills, this is the perfect role for you.

Qualifications

• 5+ years of experience in Parks and Recreation management.
• Knowledge of community recreation needs and emergency action plans.

Responsibilities

• Manage all sponsorship activities and membership recruitment.
• Develop marketing materials and coordinate with local media.
• Supervise staff, volunteers, and contractors for various programs.

Skills

Supervisory Skills

Program Development

Marketing and Promotions

Budget Management

Emergency Response

Education

Bachelor’s degree in Parks and Recreation

Tools

Database Software

Spreadsheet Software

Word Processing Software

Job description

General Description of Work:

Manages all sponsorship activities and is responsible for membership recruitment, retention and marketing programs, sports, and events to the public. Serves as Managing lead over all special events. Provides oversight to program staff, camp counselors, contractors, and volunteer staff of approximately twenty (20).
Supervision Received: Receives general supervision from the Parks & Recreation Director.
Schedule: Recreation Center hours of operation, or as directed by supervisor; weekends and evenings.

Primary Duties/Essential Functions:
1. Supervision
a. Conducts interviewing and makes hiring recommendations for staff, contractors, and volunteers
b. Recruits, trains, directs, schedules, evaluates, coaches, counsels and disciplines staff and volunteers on duties and operations
c. Manages full-time, part-time, seasonal, and volunteer staff involved in various programs, events, and summer camp
d. Establishes and maintains training, insurance, and certification records of staff and contractors
e. Responsible for demonstrating /teaching volunteers and staff how to use needed equipment
f. Responds to community feedback

2. Programming
a. Develops department press releases, brochures, flyers and other marketing materials as needed to advertise and market recreation programs and events
b. Coordinates printing services for various marketing materials and prepares specifications for printers
c. Responsible for updating the department and City website and social media accounts
d. Coordinates efforts with various local media representatives to publish marketing materials and programming information
e. Evaluates marketing service costs and makes recommendations for selection
f. Writes, distributes, tabulates and evaluates participant and citizen surveys and responses; identifies targets for survey distribution
g. Coordinates efforts with other department staff to develop various marketing strategies, materials, and production of recreation guide
h. Establishes membership and sponsorship packages and pricing
i. Creates and implements membership promotions and researches current marketing trends.
j. Enters into contracts with various media for sponsorship and advertising purposes
k. Creates, develops and implements new and existing recreational and enrichment programs, events, and activities including those serving participants with diverse needs
l. Develops and administers program evaluation procedures; collects and presents evaluations as needed or directed, establishes pricing and increases based on cost recovery, and retirement of programs based on attendance
m. Schedule’s programming space and/or works with staff to make appropriate
bookings; Coordinates with other departments as needed to ensure space is maintained and maintenance is completed
n. Provides communication with participants, staff, and director regarding cancelations or program adjustments
o. Reviews trends, makes program proposals, and initiates contracts with instructors or organizations for programs to serve the community
p. Attends programs as needed or directed to include regular visits, start and finish of a program, and to handle any logistical items if present
q. Participates in collaborative programming and special events as needed including being in attendance

3. Administration
a. Works in cooperation with Parks and Recreation Director to develop and recommend staffing, building, and programming policies and fee structures while working towards cost recovery objectives
b. Manages and monitors program and staffing budget, makes requests for purchases, and develops equipment replacement plans with the Parks and Recreation Director
c. Works in cooperation with staff to:
iv. Develop promotional materials including brochures, flyers and press releases
v. Coordinates efforts with media to promote programs
vi. Secures sponsorship
d. Creates, maintains and monitors computerized records of activities and maintenance
iv. Monitors recreation software to ensure adequate levels of registrations for classes; determines when to cancel classes
e. Performs routine administrative procedures including processing payroll, purchasing, and budgeting procedures

4. Miscellaneous
a. Serves as administrator of the City’s media
b. Performs front desk duties as needed to ensure adequate coverage for weekends, holidays and staff shortages; performs rescues as needed
c. Attends training, staff, and committee meetings as necessary or directed
d. Leads area staff in-service trainings
e. Regular work attendance is required
f. Performs other duties as assigned

Required Knowledge, Skills and Abilities
• Knowledge of Parks and Recreation Department policies and procedures and knowledge of community recreation and programming needs and services
• Knowledge of City of Macedonia policies and procedures including budgeting, purchasing and payroll procedures
• Knowledge of basic supervisory practices and ability to coach staff and volunteers through dynamic situations
• Knowledge of emergency actions plans
• Ability to utilize database, spreadsheet and word processing software
• Ability to manage, organize, direct and train coaching and programming staff and volunteers
• Ability to develop and implement program objectives
• Ability to develop and maintain effective working relationships with co-workers, supervisors, the public and representatives of various other agencies
• Ability to respond effectively to guest feedback
• Ability to respond effectively to emergencies and life-threatening situations
• Ability to interact effectively with the public and co-workers; ability to communicate in a clear, loud, and friendly manner
• Ability to prepare and maintain accurate records, reports, and cancel classes as needed
• Ability to operate a motor vehicle, lift/carry/move equipment and items weighing up to 50 lbs.
• Ability to work with numerous and frequent deadlines, distractions and interruptions
• Ability to manage and prioritize multiple tasks simultaneously
• Ability to operate standard office equipment including, but not limited to,
computers, telephones, facsimile machines, copiers and printers
• Ability to work a flexible schedule to include nights, weekends, and holidays
• Ability to sit, stand, stoop, and bend to perform typical office work

Work Environment:
The job is performed both in a typical office environment with adequate heating, lighting and ventilation, and in various outdoor facilities or fields, and involves occasional exposure to inclement weather conditions.

Required Minimum Qualifications:

Bachelor’s degree in Parks and Recreation or a related field, and five (5) years of progressively responsible experience in a related
position, or an equivalent combination of education and experience which provides the
necessary skills and abilities to perform the job. First Aid and CPR/AED certification
required or must obtain within 3 months from start date.

Preferred Certifications: Certified Public Communicator (CPC) and International
Association for Public Participation (IAP2)