Publisher Sales Manager

The COOL Company; United States; Remote; USD 70,000 - 110,000; Full time

Job summary

The COOL Company is a next-generation SSP expanding its global publisher partnerships team across key markets. We seek publisher development professionals with strong local relationships and a deep understanding of programmatic monetization.

As Regional Publisher Development Manager, you will own the full lifecycle from prospecting to negotiations and onboarding, driving long-term revenue growth across web, mobile, and CTV inventory.

Qualifications

• 1+ years of publisher sales or ad tech partnerships.
• Strong knowledge of SSPs, header bidding, and monetization strategies.
• Existing relationships with local publishers is a plus.
• Ability to communicate across commercial and technical teams.

Responsibilities

• Identify and onboard premium publishers in assigned region.
• Build relationships with publishers and monetization teams.
• Lead outbound prospecting, discovery calls, and negotiations.
• Educate publishers on the value of our SSP and direct demand.
• Collaborate with account management and ops to ensure smooth integrations.
• Maintain CRM and pipeline accuracy.
• Drive long-term revenue growth and retention.

Skills

Publisher sales

Programmatic advertising

Negotiation

Communication

Relationship building

Cross-cultural communication

Education

Bachelor's degree

Tools

HubSpot CRM

Slack

Zoom

Google Workspace

Microsoft Office

Adobe Sign

Job description

About The COOL Company

The COOL company is a global leader in AI-powered advertising technology, helping brands, agencies, and publishers simplify advertising and amplify performance.

Powered by COOL AI, our intelligent platform unifies creative generation, media activation, optimization, and attribution into one continuously learning system. Instead of relying on fragmented tools and manual campaign management, COOL AI executes thousands of real-time micro-optimizations across search, social, display, video, and connected TV-helping customers launch faster, optimize continuously, and achieve stronger business outcomes.

Our innovation and growth have earned industry-wide recognition, including being named a 7-time recipient of the Inc. 5000 list of America’s Fastest-Growing Private Companies, a 2-time Deloitte Technology Fast 500 honoree, recognized on Crain’s New York Fast 50, honored by the Digiday Media Awards for helping modernize digital media, and named one of Adweek’s Top 10 Fastest Growing Solution Providers globally.

We’re building the future of advertising, where every signal becomes intelligence and every optimization drives performance. As we continue to grow globally, we’re looking for curious, ambitious people who want to work with cutting-edge AI technology, solve complex challenges, and help redefine what’s possible in modern advertising.

About The Role

The COOL company, a next-generation Supply-Side Platform (SSP), is expanding its global publisher partnerships team across several key international markets. We are looking for publisher development professionals with strong local publisher relationships and a deep understanding of programmatic monetization. This role is focused on identifying, onboarding, and growing premium publisher partnerships across web, mobile app, and CTV inventory.

As a Regional Publisher Development Manager, you will own the full publisher partnership lifecycle, from prospecting and outreach to commercial negotiations, onboarding coordination, and long-term revenue growth.

Target Markets

• Turkey / Turkish
• Vietnam / Vietnamese
• Brazil / Portuguese
• Spain, Mexico, Colombia & broader LATAM / Spanish
• South Korea / Korean
• Arabic-speaking markets (Egypt / MENA)
• Russian-speaking markets (CIS / Cyprus)

Responsibilities & Duties

• Identify and onboard premium publishers within your assigned region
• Build relationships with publisher owners, monetization teams, ad ops teams, and programmatic decision-makers
• Lead outbound prospecting, discovery calls, partnership discussions, and commercial negotiations
• Educate publishers on the value of our SSP, direct demand relationships, and monetization capabilities
• Work closely with account management, ad operations, and technical teams to ensure smooth integrations and successful launches
• Manage onboarding timelines and partner communication throughout the integration process
• Maintain accurate pipeline management and CRM tracking
• Grow long-term publisher relationships focused on revenue performance and retention
• Represent the COOL company within your regional programmatic ecosystem

Challenges & Opportunities

This is an opportunity to join a fast-growing global SSP backed by exclusive advertiser demand, performance-focused technology, and omnichannel monetization capabilities. You’ll work directly with premium publishers in your market and help them unlock incremental revenue through our direct demand partnerships, proprietary technology, and programmatic infrastructure.

We are looking for entrepreneurial, relationship-driven individuals who understand their local publisher ecosystem and can independently drive strategic publisher growth.

Qualifications

Professional Competencies

• 1+ years of experience in publisher sales development, SSP partnerships, programmatic advertising, or ad tech business development
• Strong understanding of SSPs, header bidding, Prebid, and publisher monetization strategies
• Existing relationships within local publisher and ad tech ecosystems preferred
• Experience onboarding or managing publisher partnerships is highly preferred
• Strong communication and negotiation skills
• Comfortable navigating both commercial and technical conversations
• Proven ability to close and grow publisher partnerships

Education

• Bachelor’s degree preferred

Software Skill Set

• CRM platforms (HubSpot or similar)
• Slack, Zoom, Google Workspace
• Microsoft Office / Google Sheets
• Adobe Sign or similar contract management tools

Soft Skills

• Self-starter with strong ownership mindset
• Relationship-oriented and commercially driven
• Organized, proactive, and detail-focused
• Adaptable in fast-paced startup environments
• Strong cross-cultural communication skills
• Strategic and growth-minded

Preferred Candidate Profile

Ideal candidates will have:

• Experience working with publishers, SSPs, or programmatic monetization platforms
• Strong local publisher relationships within their assigned region
• Understanding of publisher monetization and ad tech infrastructure
• Fluency in English and the regional language for their market

Cultural Competencies

• Must be able to work primarily between the hours of 9:30 AM - 6:30 PM ET
• Must have a player/coach mentality, willing to both execute and lead
• Ability to juggle multiple projects concurrently and set and meet deadlines
• Skilled at receiving and providing direct feedback
• Collaborative mindset and great teamwork skills
• Entrepreneurial & adaptable; great learning skills
• Curious, research-minded, data-informed
• Able to search for possible solutions and apply them
• Creative confidence
• Proactive communicator
• A sense of humor and a love of online culture
• Thrives in a start-up culture