Publicist

Placements24; Waukee (IA); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Bonus potential

Professional development

Job summary

Placements24 in a on-site role seeks a dedicated Publicist to join their Media & PR team. You will secure media coverage, build journalist relationships, and execute publicity campaigns for clients.

The ideal candidate has 3–5 years of PR experience, excellent writing and pitching skills, and thrives under tight deadlines in a fast-paced environment. This position offers growth, collaboration, and visibility-shaping opportunities.

Qualifications

• Bachelor's degree in Public Relations, Communications, Journalism, or related field.
• 3–5 years of PR or publicity experience with a demonstrable track record of securing media placements.
• Excellent media relations skills and a robust network of contacts.
• Strong writing and verbal communication skills, with the ability to craft compelling narratives.
• Ability to work under pressure and meet tight deadlines in a fast-paced environment.

Responsibilities

• Develop and execute strategic publicity plans to secure media coverage in target outlets.
• Cultivate and maintain strong relationships with journalists, editors, bloggers, and influencers.
• Pitch story ideas and company news to media contacts, tailoring pitches for maximum impact.
• Draft and distribute press releases, media alerts, and supporting materials.
• Monitor media placements and report on coverage results.
• Manage press kits and provide support for media events and interviews.

Skills

Media relations

Press release drafting

Publicity campaigns

Story pitching

Strong writing

Education

PR/Comms/Journ degree

Job description

About the Role

Our client is seeking a dedicated and results-oriented Publicist to join their energetic Media & PR team. This is an on-site position requiring close collaboration within the office. You will be responsible for securing positive media coverage, building relationships with journalists, and executing publicity campaigns for clients or the organization. The ideal candidate is passionate about media, possesses excellent persuasive skills, and has a strong understanding of the media landscape. This role is critical for enhancing our client's visibility and reputation through effective public relations strategies and execution.

Key Responsibilities

• Develop and execute strategic publicity plans to secure media coverage in target outlets.
• Cultivate and maintain strong relationships with journalists, editors, bloggers, and influencers.
• Pitch story ideas and company news to media contacts, tailoring pitches for maximum impact.
• Draft and distribute press releases, media alerts, and supporting materials.
• Monitor media placements and report on coverage results.
• Manage press kits and provide support for media events and interviews.

Requirements

• Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
• 3-5 years of experience in public relations or publicity, with a demonstrable track record of securing media placements.
• Excellent media relations skills and a robust network of contacts.
• Strong writing and verbal communication skills, with the ability to craft compelling narratives.
• Ability to work under pressure and meet tight deadlines in a fast-paced environment.

Benefits

• Competitive annual salary with opportunities for performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• Paid time off and holiday leave.
• Professional development opportunities and training.
• A dynamic and supportive office culture within the Media & PR industry in Paarl .