Publicist

Screen Rant; New York (NY); Remote; USD 50,000 - 90,000; Full time

Job summary

An established industry player is seeking a talented public relations professional to join their dynamic team. This remote, freelance position involves developing and executing strategic PR campaigns that enhance brand visibility and foster relationships with key media stakeholders. The ideal candidate will have a strong background in communications and a passion for the entertainment industry. You will collaborate closely with various teams to amplify the company's message and manage media relations effectively. If you're looking to make a significant impact in a creative environment, this opportunity is perfect for you.

Qualifications

• 3+ years of experience in public relations, preferably in entertainment or media.
• Proven track record of managing PR campaigns and securing media coverage.

Responsibilities

• Build and maintain relationships with journalists and media outlets.
• Develop and implement PR strategies to increase brand awareness.

Skills

Public Relations

Media Relations

Communication Skills

Strategic Planning

Event Management

Analytical Skills

Education

Bachelor's degree in Communications

Bachelor's degree in Public Relations

Bachelor's degree in Journalism

Job description

ScreenRant is the #1 Entertainment website that publishes the latest news on Movies, TV, Gaming, Comic Books, Anime and WWE! This is a paid freelance and remote position. The ideal candidate will be responsible for developing and executing strategic public relations campaigns that promote ScreenRant’s brand, content, and industry presence. You will work closely with Editorial, Marketing, and Executive teams to amplify our message, strengthen our reputation, and foster positive relationships with key stakeholders, media outlets, and influencers. We pride ourselves on encouraging developmental opportunities from within, and we look forward to your application. Please note that ScreenRant has a zero tolerance policy for the use of AI to produce content for the site.

Responsibilities:

• Media Relations - Build and maintain relationships with journalists, editors, influencers, and media outlets in the entertainment, tech, and pop culture industries.
• Press Materials - Write and distribute press releases, media kits, and other communications to support ScreenRant’s content, events, and initiatives.
• Strategic Planning - Develop and implement PR strategies to increase brand awareness, attract new audiences, and promote key content, features, and partnerships.
• Management - Address any media attention or reputational risks promptly and effectively, working with internal teams to ensure consistent messaging.
• Event Management - Coordinate and manage public-facing events, press conferences, and media opportunities, including red-carpet events, premieres, and panel discussions.
• Content Promotion - Work closely with the editorial team to identify stories and content pieces that are newsworthy and can be pitched to external media for broader coverage.
• Analytics & Reporting - Track media coverage and analyze PR campaign performance to ensure KPIs are being met and adjust strategies as needed.
• Brand Representation - Establish and grow opportunities to book ScreenRant experts and representatives by sourcing and executing on placements for our team in media interviews, public appearances, and industry panels.

Must Have’s:

• Bachelor's degree in Communications, Public Relations, Journalism, or a related field.
• 3+ years of experience in public relations, preferably within entertainment, media, or digital content sectors.
• Proven track record of securing media coverage and managing PR campaigns from start to finish.
• Exceptional written and verbal communication skills.
• Strong understanding of the entertainment, media, and pop culture landscapes.
• Experience working with influencers, press, and digital media outlets with established contact lists and relationships.
• Ability to work under tight deadlines and manage multiple projects at once.
• Creative, proactive, and highly organized with a keen attention to detail.

Interview Process:

• Resume and Application Questionnaire review.
• Interview with the Talent Acquisition Lead.
• Interview with Executive Director.

Seniority level

• Mid-Senior level

Employment type

• Contract

Job function

• Marketing, Public Relations, and Writing/Editing
• Industries: Internet Publishing