Public Relations & Marketing Manager

Four Seasons Hotels and Resorts; Chicago (IL); On-site; USD 66,000 - 76,000; Full time

Benefits offered by this job

Energizing work culture

Learning and development programs

Competitive wages and benefits

Job summary

Four Seasons Hotel Chicago seeks a Public Relations and Marketing Manager to elevate the property’s positioning, strengthen brand equity, and drive measurable commercial impact.

Reporting to the Director of Public Relations and Marketing, you will lead media relations, reputation management, and digital performance marketing, including paid media and SEO, while collaborating with on-property teams and external agencies.

Qualifications

• Bachelor’s degree in Marketing, Communications, Digital Marketing, Business Administration, or a related field preferred.
• Minimum of 5 years of progressive experience in marketing within Four Seasons or a comparable luxury hospitality organization.
• Proven experience developing and executing integrated digital marketing strategies that drive brand awareness, guest engagement, and commercial results.
• Strong leadership skills with experience managing agency partners, cross-functional initiatives, and multiple concurrent projects.

Responsibilities

• Support the annual PR and Marketing strategy aligned with commercial goals and property priorities.
• Lead the creation and execution of the integrated marketing and communications calendar, including campaign plans, global brand initiatives, and on-property activations and F&B promotions.
• Oversee planning, allocation, and tracking of Media, Digital, Promotion and related investment within the property’s P&L, ensuring budgets across paid, owned and earned channels are optimized.
• Deliver comprehensive performance reporting across all channels; apply insights to refine strategies.
• Develop, curate, and approve aspirational, luxury-focused content in partnership with the Director of Public Relations and Marketing.
• Direct SEO initiatives in partnership with external agencies ensuring website content and experiences remain optimized.
• Lead content production, including photography and video shoots, asset management, and distribution across brand platforms.
• Collaborate with internal departments to support guest communications, promotional campaigns, and service recovery initiatives through digital channels.
• Manage production and coordination of property photo and video shoots; maintain image library and rights.
• Develop and execute social media and owned-channel content strategies; create influencer programs.
• Maintain and optimize owned web content across Four Seasons digital platforms; ensure alignment with positioning and SEO goals.
• Maintain an up-to-date Press Room with media materials and assets aligned to narratives.

Skills

Leadership

Analytics

Storytelling

Project management

Digital marketing

Education

Bachelor’s degree in Marketing or related field

Tools

Adobe Analytics

Google Analytics

Canva

Sprout Social

Adobe InDesign

Adobe Photoshop

Microsoft Office Suite

CMS

Meta Business Suite

Job description

About Four Seasons:

Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world-class employee experience and company culture.

At Four Seasons, we believe in recognizing a familiar face, welcoming a new one and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.

About the location:

Our property is a vibrant hub of culture, style and energy and includes our newly transformed restaurant which embodies iconic luxury boldly reimagined to capture the essence of Chicago through inspired food, drink, art and music. Four Seasons Hotel Chicago is honored to be ranked as one of Conde Nast Traveler Readers Choice Top 50 Hotels in the World. We offer 345 elegant guest rooms and suites: and a luxury spa. We are located steps away from the famed Magnificent Mile, glamorous North Michigan Avenue shopping and minutes from the city's business and financial center. Adorn Restaurant features globally inspired cuisine starring the bounty of the Midwest. Adorn Bar showcases craft cocktails and a wine list that sparks conversation, all with a lively, convivial vibe beckoning to be discovered.

About the role

The Public Relations and Marketing Manager supports the integrated communications and marketing strategies that elevate the property’s positioning, strengthen brand equity, and drive measurable commercial impact. Reporting to the Director of Public Relations and Marketing, this role supports media relations, reputation management and crisis communications, marketing communications, social and influencer engagement, and digital performance marketing, including paid media and SEO.

What you will do

• Support the annual PR and Marketing strategy aligned with commercial goals and property priorities.
• Lead the creation and execution of the integrated marketing and communications calendar, including campaign plans, global brand initiatives, and on-property activations and F&B promotions.
• Together with the Director of Public Relations and Marketing, oversee the planning, allocation, and tracking of Media, Digital, Promotion and related investment within the property’s P&L, ensuring budgets across paid, owned and earned channels, including content, are optimized to maximize campaign impact, strengthen ROI, and drive growth through FourSeasons.com.
• Deliver comprehensive performance reporting across all channels; apply insights to refine strategies and optimize future initiatives.
• Develop, curate, and approve aspirational, luxury-focused content in partnership with the Director of Public Relations and Marketing to strengthen brand awareness and guest engagement.
• Direct SEO initiatives in partnership with external agencies while ensuring website content, booking platforms, digital assets, and online experiences remain optimized and current.
• Lead content production, including photography and video shoots, asset management, and distribution across brand platforms and digital libraries.
• Collaborate with internal departments to support guest communications, promotional campaigns, and service recovery initiatives through digital channels.
• Manage production and coordination of property photo and video shoots to support brand storytelling, always-on content needs, and campaign priorities; maintain the property's image and video library and usage rights.
• Develop and execute social media and owned-channel content strategies; create influencer and content creator programs (hosted stays, collaborations) to extend reach and engagement.
• Maintain and optimize owned web content across Four Seasons digital platforms, including the property website, landing pages and standalone restaurant websites (as applicable), ensuring accuracy, compelling storytelling, and alignment with positioning, increasing organic search visibility and conversion goals.
• Maintain an up-to-date Press Room with media materials and property assets aligned to strategic narratives and brand standards.

Knowledge and Experience in the following programs is advantageous

• Adobe Analytics
• Google Analytics
• Canva
• Sprout Social
• Adobe InDesign
• Adobe Photoshop
• Microsoft Office Suite
• Content Management Systems (CMS)
• Meta Business Suite

What you bring

• Bachelor’s degree in Marketing, Communications, Digital Marketing, Business Administration, or a related field preferred.
• Minimum of 5 years of progressive experience in marketing within Four Seasons or a comparable luxury hospitality organization.
• Proven experience developing and executing integrated digital marketing strategies that drive brand awareness, guest engagement, and commercial results.
• Strong leadership skills with experience managing agency partners, cross-functional initiatives, and multiple concurrent projects.
• Deep understanding of performance marketing, paid media, SEO, digital analytics, conversion optimization, and customer acquisition strategies.
• Excellent analytical, organizational, project management, and presentation skills.
• Strong creative mindset with a passion for storytelling and luxury brand positioning.
• Exceptional written and verbal communication skills in both English and Spanish.
• Advanced knowledge of digital marketing platforms, analytics tools, content management systems, and social media management software.
• Ability to work independently in a remote environment while maintaining strong collaboration with on-property teams, corporate partners, and external agencies.
• Willingness to travel periodically to Four Seasons Resort Tamarindo and other locations as business needs require.
• Strong attention to detail, business acumen, and commitment to continuous innovation.
• Passion for delivering exceptional guest experiences through impactful digital marketing.

What we offer:

• Compensation: $66,000 - $76,000
• Energizing Employee Culture where you are encouraged to be your true self!
• Comprehensive learning and development programs to help you elevate your craft.
• Competitive wages and benefits (Medical, Dental,Visionand Retirement Plan) as well as Paid Time Off & Holiday Pay
• 401(k) Retirement Plan including Employer Matching Program
• Inclusive and diverse employee engagement & recognition events allyear-round.
• Exclusive discount and travel programs with Four Seasons
• Complimentary Dry Cleaning for Employee Uniforms & Employee Meals
• And so much more!

Candidates must have valid work authorization for the U.S.

Learn more about Four Seasons Hotel Chicago and Four Seasons Hotels & Resorts by visiting us below:

Instagram: @FSChicago

Facebook: https://www.facebook.com/FourSeasonsHotelChicago/

LinkedIn: https://www.linkedin.com/company/four-seasons-hotels-and-resorts/jobs/

Learn More About Who We Are: We Are Four Seasons

Please note that due to the large number of responses we receive, only candidates being considered for the above position will be contacted for an interview. Internal Four Seasons Hotels & Resorts employees may be eligible for visa sponsorship via an L-1A Visa. Please contact your People & Culture Team regarding eligibility.

Four Seasons is an Equal Opportunity, Affluent Action employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. To access the 'EEOC is The Law' Information poster please visit this website - https://eeoc.gov/sites/default/files/migrated_files/employers/poster_screen_reader_optimized.pdf