Public Information Officer — Content & Communications Lead

Nunez Community College; Baton Rouge (LA); On-site; USD 62,000 - 75,000; Full time

Job summary

Louisiana Department of Revenue is seeking a Public Information Officer in the Public Affairs Division to lead content creation and strategic communications. The role focuses on producing on-brand material across major social platforms and developing a cohesive content calendar aligned with state initiatives and events.

The ideal candidate has experience in PR, journalism, marketing, or related fields, with substitution options for experience, and the possibility of progression within the Public

Qualifications

• 3 years of experience in public relations, journalism, marketing, content creation, social media management, or graphic design; OR
• 6 years of full-time experience in any field; OR
• a bachelor's degree. Substitution: every 30 semester hours equals 1 year of experience; max 120 semester hours substitutes for 4 years.

Responsibilities

• Create, edit, and publish original, on-brand content across platforms (Facebook, Instagram, X, TikTok, LinkedIn).
• Develop and manage a comprehensive content calendar for consistent posting around initiatives and events.
• Design visually appealing graphics with Canva to support campaigns and promotions.
• Prepare monthly and campaign-specific reports with key insights and recommendations.
• Capture behind-the-scenes moments and create post-event recaps to extend visibility.

Skills

Building teams

Communicating effectively

Critical thinking

Education

Bachelor's degree

Tools

Facebook

Instagram

X/Twitter

TikTok

LinkedIn

Canva

Job description

Louisiana Department of Revenue is seeking a Public Information Officer in the Public Affairs Division to lead content creation and strategic communications. The role focuses on producing on-brand material across major social platforms and developing a cohesive content calendar aligned with state initiatives and events.

The ideal candidate has experience in PR, journalism, marketing, or related fields, with substitution options for experience, and the possibility of progression within the Public