Public Affairs Specialist

CALIFORNIA FARM BUREAU FEDERATION; Sacramento (CA); On-site; USD 65,000 - 70,000; Full time

Job summary

California Farm Bureau Federation is seeking a Managing Director of Public Affairs and Communications to lead media relations, digital communications, and multimedia storytelling. Under the direction of the MD, you will help execute communications strategies, respond to media inquiries, and create multimedia content to advance priority issues.

The role involves coordinating podcast production, managing editorial calendars, and supporting communications across programs and events, with travel as

Qualifications

• Bachelor's degree in communications, journalism, marketing, public relations or related field, or equivalent experience.
• 3-5 years of experience in communications, media relations, journalism, marketing, public affairs or digital communications.
• Experience creating social media, video and graphic content.
• Experience with Canva, Adobe Creative Suite or similar tools.
• Strong writing, editing and proofreading skills.
• Strong organizational and project management skills.
• Ability to manage multiple projects and deadlines.
• Experience with podcast production or multimedia storytelling preferred.
• Knowledge of California agriculture and public policy preferred.
• Must be willing to travel occasionally, including overnight travel.

Responsibilities

• Respond to media inquiries and direct requests to appropriate staff and leadership.
• Assist with development and distribution of press releases, statements and media advisories.
• Coordinate interviews and media opportunities.
• Develop relevant and topical talking points pertaining to issues.
• Track and report on media coverage.
• Assist with development of talking points, background materials and communications resources.
• Create graphics, short-form videos, photography and multimedia content.
• Support content and cross-functional requests that support organizational priorities.
• Maintain podcast production schedules and editorial calendars.
• Coordinate guests, recording logistics and episode planning.
• Work with departments to identify topics that support organizational priorities and messaging.
• Coordinate with outside production vendors as needed.
• Support promotion of podcast episodes through digital channels.
• Track deadlines, projects and communications deliverables.
• Organize shared files and digital assets.
• Support communications needs associated with California Farm Bureau programs, campaigns and events.
• Assist the communications team with special projects as assigned.

Skills

Media relations

Public affairs communications

Storytelling

Social media content creation

Graphic/video content creation

Education

Bachelor's degree in communications or related field

Tools

Canva

Adobe Creative Suite

Job description

REPORTABILITY: Managing Director of Public Affairs and Communications

SALARY RANGE: $65,000 to $70,000

SUMMARY

This role blends media relations, digital communications and multimedia storytelling. The Public Affairs Specialist supports California Farm Bureau's public affairs and communications efforts through media relations, social media management, podcast coordination and content creation. Working under the direction of the Managing Director of Public Affairs and Communications, this position helps execute communications strategies, manage media inquiries, create multimedia content and help maintain CAFB's presence in alignment of priority issues.

KEY RESPONSIBILITIES

Media Relations & Public Affairs Communications

• Respond to media inquiries and direct requests to appropriate staff and leadership.
• Assist with development and distribution of press releases, statements and media advisories.
• Coordinate interviews and media opportunities.
• Develop relevant and topical talking points pertaining to issues.
• Track and report on media coverage.
• Assist with development of talking points, background materials and communications resources.

Digital Content & Multimedia Production

• Create graphics, short-form videos, photography and multimedia content.
• Support content and cross-functional requests that support organizational priorities.

Podcast Coordination

• Maintain podcast production schedules and editorial calendars.
• Coordinate guests, recording logistics and episode planning.
• Work with departments to identify topics that support organizational priorities and messaging.
• Coordinate with outside production vendors as needed.
• Support promotion of podcast episodes through digital channels.

Project Coordination & Administrative Support

• Track deadlines, projects and communications deliverables.
• Organize shared files and digital assets.
• Support communications needs associated with California Farm Bureau programs, campaigns and events.
• Assist the communications team with special projects as assigned.

QUALIFICATIONS

• Bachelor's degree in communications, journalism, marketing, public relations or related field, or equivalent experience
• 3-5 years of experience in communications, media relations, journalism, marketing, public affairs or digital communications
• Experience creating social media, video and graphic content
• Experience with Canva, Adobe Creative Suite or similar tools
• Strong writing, editing and proofreading skills
• Strong organizational and project management skills
• Ability to manage multiple projects and deadlines
• Experience with podcast production or multimedia storytelling preferred
• Knowledge of California agriculture and public policy preferred
• Must be willing to travel occasionally, including overnight travel

California Farm Bureau is an Equal Opportunity Employer