Promotions Director, Buffalo/Rochester

Audacy; Buffalo (NY); Presencial; USD 55.000 - 65.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Health insurance

401(k) retirement plan

Paid time off (PTO)

Discounted home and auto insurance

Descripción de la vacante

Audacy is seeking a Promotions Manager to own and drive Buffalo and Rochester market promotions, events, and campaigns from planning through execution. You will coordinate across departments to ensure branding consistency, campaigns that resonate with local audiences, and engaging community outreach.

The role reports to the Regional Promotions Director and requires strong organization, communication, and multitasking.

Formación

• Five years’ experience executing marketing and promotions campaigns.

Responsabilidades

• Work closely with Programming Department to ensure stations’ positioning and branding is reflected in all marketing, imaging, promotions & digital media.
• Collaborate with Sales and Programming Departments on promotion ideation for client and brand initiatives, designed to increase revenue and ratings.
• Manage event marketing initiatives in Buffalo and Rochester.
• Attend sales meetings, client meetings and station meetings, as needed.
• Build relationships with local organizations and community groups to strengthen station visibility and community engagement.
• Oversee the execution of station contests and promotions.

Conocimientos

Google Workspace

Microsoft Word

PowerPoint

Excel

Vibes

Aptivada

SPARC

Sprinklr

Educación

Bachelor's degree in Liberal Arts

Herramientas

Vibes

Aptivada

SPARC

Sprinklr

Descripción del empleo

On-Site

Rochester, New York

Buffalo, New York

Full time

JR100027

Job Title: Promotions Manager

Department: Promotions

Reporting to: Regional Promotions Director

Employment Type: Full Time

Location(s): Buffalo or Rochester, NY

Work Arrangement: On-Site (Office and Remote Locations)

Overview:

Audacy is seeking an organized, creative, detail-oriented and outgoing professional to play a key role in the planning, coordination and execution of promotions, contests and events across Buffalo and Rochester.

You’ll be joining the top-ranked media clusters in both the Buffalo and Rochester areas.

• Manages all brand-related promotional activities across the Buffalo and Rochester markets, including but not limited to the following formats: Sports, Country, News/Talk, Alternative, Adult Hits, Top 40, Hot AC, and Urban & Hip Hop.

The anticipated starting salary range for New York-based individuals expressing interest in this position is $55,000.00/Yr. - $65,000.00/Yr..

Salary to be determined by the education, experience, knowledge, skills, abilities and location of the applicant, as well as internal and external equity.

Responsibilities:

Primary duties include, but are not limited to:

• Work closely with the Programming Department to ensure stations’ positioning and branding is reflected in all marketing, imaging, promotions & digital media
• Collaborate with Sales and Programming Departments on promotion ideation for client and brand initiatives, designed to increase revenue and ratings
• Manage event marketing initiatives in Buffalo and Rochester
• Attend sales meetings, client meetings and station meetings, as needed
• Build relationships with local organizations and community groups to strengthen station visibility and community engagement
• Collaborate with Buffalo and Rochester teams on elevating station promotions and event
• Ensure compliance with all legal contesting requirements and disclosures in coordination with the Legal Department
• Oversee the execution of station contests and promotions
• Work to ensure contest and department compliance including but not limited to posting contest rules, material terms, maintaining contest files, and promotional agreements within company policy
• Oversee the setup, execution and teardown of station events, appearances, remote broadcasts and on-site activations, including coordination of audio/video equipment and station vehicles.
• Provide leadership and direction to promotional staff to ensure successful execution of station events, contests and promotional initiatives.
• Support the planning and execution of on-air, online and on-site promotional campaigns.
• Identify opportunities to expand station visibility through community outreach, local partnerships and creative promotional initiatives.
• Assist with recaps for corporate promotional initiatives for the markets, as needed
• Assist with any contesting, social media copy writing and graphic design as needed
• Manage prize inventory and the winner fulfillment process
• Coordinate with Sales, Programming, and third-party partners on prize and promotion details
• Assist with listener relations, such as answering emails, phone calls, following up with winners for prize fulfillment, and collecting/processing necessary paperwork
• Evening and weekend onsite responsibilities may be required for station remotes, appearances and events, particularly for high-profile client events or when part-time staff are unavailable.
• Other duties assigned by Regional Promotions Director
• Position reports to Regional Promotions Director

Qualifications:

• First-rate organizational skills are a must to succeed in this position
• Experience working in a fast-paced environment able to juggle multiple projects simultaneously. Time management skills are very important
• Demonstrated oral and written communication skills
• Self-starter with the ability to work independently and multi-task
• Experience using Google Workspace, Microsoft® Word, PowerPoint, and Excel
• Knowledge of promotion software, including but not limited to Vibes (mobile contesting), Aptivada (web contesting and user-generated content engine), SPARC(promotion management software) and Sprinklr (social media management)
• Dependable, flexible and resourceful with strong problem-solving skills and the ability to adapt to changing priorities.
• Demonstrates sound judgment, takes initiative and has a hands-on approach to executing projects and events.
• Ability to work collaboratively across multiple departments and markets while managing competing priorities.
• Passion for music, sports, entertainment and community engagement.
• Graphics and video editing experience are highly desirable (Canva, Photoshop, Premiere, etc.)
• Occasional night or weekend work
• A valid driver’s license, satisfactory completion of a motor vehicle record check, and, if the position requires use of applicant’s own vehicle, proof of insurance, is required.

More About You:

Five years’ experience executing marketing and promotions campaigns

Radio / Television Experience is preferred, but not required

Bachelor’s degree in the Liberal Arts preferred and/or equivalent experience and training

Compensation and Benefits:

The anticipated salary for individuals expressing interest in this position is below:

$55,000.00-65,000.00

Salary to be determined by the education, experience, knowledge, skills, abilities and location of the applicant, as well as internal and external equity.

Audacy offers employees who are eligible for benefits with a comprehensive benefits package which includes: a health care coordinator, medical, dental, vision, mental health, telemedicine, flexible spending accounts, health savings account, disability, life insurance, critical illness, hospital indemnity, accident insurance, paid time off (sick, flex-time away/vacation days, personal, parental, volunteer), 401(k) retirement plan, legal assistance, life assistance program, identity theft protection, discounted home and auto insurance, and pet insurance.

About us:

Audacy is a scaled, leading multi-platform audio content and entertainment company differentiated by its exclusive, premium audio content. Audacy operates one of the country’s two scaled radio broadcasting groups with leading positions across the country’s largest markets, as well as one of the country’s largest podcast networks and the Audacy direct-to-consumer streaming platform. Audacy is a major event producer and a digital marketing solutions provider and is the unrivaled leader in local news and sports radio. Learn more at www.audacyinc.com, Facebook, X, LinkedIn and Instagram.

EEO:

Audacy is an Equal Opportunity Employer. Audacy affords equal employment opportunity to qualified individuals regardless of their race, color, religion or religious creed, sex/gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender identity, gender expression, national origin, ancestry, age (over 40), physical or mental disability, medical condition, genetic information, marital status, military or veteran status, or other classification protected by applicable federal, state, or local law, and to comply with all applicable laws and regulations. Consistent with our commitment to equal employment opportunity, we provide reasonable accommodations to qualified individuals with disabilities who need assistance in applying electronically for a position with Audacy, unless doing so would impose an undue hardship. To request a reasonable accommodation for this purpose, please call 1-610-660-5614. Please note that this phone number is to be used solely to request an accommodation with respect to the online application process. Calls for any other reason will not be returned. Reasonable accommodation requests are considered on a case-by-case basis.