Project marketing manager

Plurio; United States; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Remote-first

Work from anywhere

Job summary

Plurio ищет операционного лидера проектов, ответственного за портфель клиентов в области медийного выкупа. Вы будете координировать задачи между агентством и инженерами, управлять сроками, бюджетами и результатами, чтобы обеспечить рост метрик и прибыль клиентов.

Кандидат обладает опытом ведения платной рекламы в крупных аккаунтах и умеет объяснять результаты бизнес-руководителям на их языке. Работа удаленная, глобальная команда, гибкий график.

Qualifications

• Управлял/руководил рекламой самостоятельно или через команду.
• Опыт передачи задач разработчикам/инженерам и контроля выполнения.
• Опыт работы с крупными каналами: Meta, Google, TikTok, на масштабе

Responsibilities

• Достигать KPI клиентов и разбирать его на задачи для команды.
• Управлять временными рамками, бюджетами и рисками проекта.
• Вести документацию проекта: спецификации, повестки встреч, аналитические заметки.

Skills

Paid advertising

Project management

Automation

Client acquisition

Tools

Meta Ads Manager

Google Ads

TikTok Ads

Job description

Описание

Plurio is an AI agent that automates media buying: the whole routine on Meta, Google, and TikTok for teams spending $300K-$15M a month, from the daily analysis and the optimization calls to the execution running directly in their ad accounts. Our agents already run $500M+/year in ad spend, and our customer base has grown 5x since our public release in March. We're going into hyperscale, onboarding new clients every month, and that's why we're growing the team. Marketing is your lens; project management is the job. You own a portfolio of client accounts end-to-end and carry each one from its kickoff target to the delivered result.

Задачи

Every project has one key client metric in the unit-economics model: gross revenue growth, better contribution margin, or lower CPI/CPA without losing volume. Your job is to hit the target agreed at kickoff, within the agreed timeframe. You see what actually moves the metric and what doesn't, and you say so. You break the target into well-formed tasks for the agent, the engineers, and yourself, each with a clear definition of done, then accept the results and bring them back to the client in the language of their metric, not the task list. drive the work through the task tracker: set tasks with a clear DoD, control timelines and execution, then accept, test, and deliver to the client keep project documentation as you go: specs, client-meeting agendas, follow-ups, analytical notes on data research and hypotheses manage timelines, budget, and risk own the paperwork end-to-end: contracts, NDAs, invoices take the project under control right away, run the rituals, lock in the key metrics, set up week-over-week monitoring, and keep the whole thing moving, for ~10 clients in parallel

Требования

You can sit across from a founder, CMO, or Head of UA, pull out what actually matters to their business this quarter, and turn it into a clear target. You present and defend our work in the language their business actually uses. Given a stream of requests from clients and tasks from engineers, you can tell what moves the metric and what doesn't, and reframe or drop the rest. You've managed paid advertising yourself or through a team, and you understand it from the inside: how ad accounts are built and how the management logic works - account architecture, optimization and decision logic, how to test mechanics, why the same approach grows one account and stalls another. At least one major channel at scale - Meta, Google, or TikTok (accounts around $300K+/month). Meta matters most for this role, and it's fine if it wasn't your only channel. You've taken a big goal, broken it into work, and delegated it across a distributed team - holding scope and timelines and accepting the results. You've been the person who keeps the whole thing together. You've built at least one self-contained automation yourself, enough to know its value, how to make it work for you, and how to trust it. Your KPI is the client's metric: traffic that converts into paying customers, more revenue, and lower CPA. We agree once and it gets done, every time, without follow-up. You hold process, rituals, and SLA across ~10 accounts in parallel - for yourself and the people around you - without anyone chasing you. Based in CET or west toward the Americas, with overlap for client availability, including late-evening contact with US clients when needed. Expertise in client acquisition and sales funnels. You understand how acquisition works - which events measure the efficiency of paid traffic - and the full customer lifecycle, from intent through first purchase to repeat sales and renewals. You know how different funnel types are built (web, web-to-web, web-to-app, quiz) and how they differ in conversion mechanics and measurement points. You understand how attribution works - the main models (last-click, first-click, linear, time-decay, position-based, data-driven), what each one is good for, how they're built, and how they're assembled from the customer's touchpoints along the path to conversion. You understand how data is structured on the back end - tables, fields, the keys that join tables, and the dimensions you slice by. You understand how marketing performance analytics works: the core metrics used to measure performance, how they're calculated, which data they can't be computed without, and the dimensions used to analyze overall results as well as individual channels. Будет плюсом: Agency background: used to taking a project and building the plan in your head on the spot; Public presence (LinkedIn, Telegram channel, conference talks); Experience briefing developers and engineers on tasks

Условия

Direct influence on client key metrics. This role compounds your performance-marketing experience: your work moves the numbers that decide whether a client grows. Your expertise is the product. Work at the frontier: building AI that does the work of experienced performance marketers, in real client accounts. An AI-first team at 50+ people: Cursor, shared workspace, agents in daily flow. We don't pitch it. We're the example. Remote-first, no nonsense: work from anywhere in the supported timezones, results over hours.