Programmatic Ops Lead – ABM & DSP Expert

Doist; New York (NY); Hybrid; USD 95,000 - 100,000; Full time

Benefits offered by this job

Competitive compensation & benefits

Employee recognition programs

Professional development & learning

Lifestyle spending account

Global exposure

Job summary

Madison Logic in New York, United States, is seeking a seasoned programmatic advertising specialist to lead enterprise client campaigns across DSPs and platforms. You will own end-to-end setup, optimization, and delivery, partnering with cross‑functional teams to ensure scalable, high‑quality outcomes.

You'll bring 4+ years in digital advertising, strong knowledge of DSPs (The Trade Desk, DV360), and hands-on campaign execution.

Qualifications

• 4+ years of experience in digital advertising, campaign operations, programmatic media, ABM, or marketing technology.
• 3 years of hands-on experience executing and optimizing programmatic campaigns.
• Strong knowledge of DSPs, audience targeting, campaign trafficking, pacing, optimization.
• Experience with The Trade Desk, DV360, LinkedIn Ads, Demandbase, 6sense.
• Experience executing multi‑channel campaigns across Display, Video, CTV, LinkedIn, Content Syndication, Podcast, and other digital media channels.

Responsibilities

• Lead the successful implementation, execution, optimization, and delivery of programmatic ABM and digital advertising campaigns for enterprise clients.
• Lead end-to-end campaign setup, trafficking, audience activation, pacing, optimization, troubleshooting, and delivery across DSPs.
• Serve as the subject matter expert for programmatic advertising operations, campaign execution, audience activation, and platform integrations.
• Monitor campaign performance and recommend optimization opportunities to maximize delivery and client outcomes.
• Develop and implement scalable operational processes and best practices that improve campaign quality, efficiency, and execution.
• Partner with Client Success, Sales, Product, Analytics, and Engineering to ensure seamless campaign delivery and operational excellence.
• Participate in client meetings to provide technical implementation guidance, campaign insights, and operational recommendations.
• Contribute to onboarding, documentation, and continuous improvement of programmatic operations best practices.
• Partner with Finance and Operations on campaign reconciliation, reporting, and month-end processes.

Skills

Programmatic advertising

Campaign operations

ABM

Data-driven decision making

Client facing communication

Tools

The Trade Desk

DV360

LinkedIn Ads

Demandbase

6sense

Salesforce CRM

Excel/Sheets

PowerPoint/Slides

Job description

Madison Logic in New York, United States, is seeking a seasoned programmatic advertising specialist to lead enterprise client campaigns across DSPs and platforms. You will own end-to-end setup, optimization, and delivery, partnering with cross‑functional teams to ensure scalable, high‑quality outcomes.

You'll bring 4+ years in digital advertising, strong knowledge of DSPs (The Trade Desk, DV360), and hands-on campaign execution.