Programmatic Media Ops Specialist (Hybrid)

DigiKey Electronics; BLOOMINGTON (MN); Hybrid; USD 35,000 - 48,000; Full time

Job summary

DigiKey Electronics is seeking a Digital Media Operations Specialist to support the execution, optimization, reporting, and operational management of DigiKey's programmatic advertising. The role is hybrid, with regular onsite attendance, and collaborates with internal stakeholders and agency partners to ensure campaigns run efficiently and meet business objectives.

The position requires 3–5+ years in digital advertising or related fields, strong analytics, and excellent stakeholder management.

Qualifications

• 3-5+ years of experience in digital advertising, media operations, marketing operations, or paid media execution.
• Experience working with digital advertising platforms and campaign reporting tools.
• Strong analytical and problem-solving skills.
• Experience managing multiple projects and priorities in a fast-paced environment.
• Excellent communication and stakeholder management skills.
• Strong attention to detail and commitment to operational excellence.

Responsibilities

• Support the setup, execution, monitoring, and optimization of digital media campaigns across programmatic and other digital advertising channels.
• Review campaign performance and identify opportunities to improve delivery, efficiency, audience targeting, and overall effectiveness.
• Coordinate creative asset deployment, campaign trafficking, quality assurance, and launch readiness activities.
• Monitor campaign pacing, budgets, delivery, and performance metrics to ensure campaigns achieve established objectives.
• Troubleshoot campaign delivery, tracking, tagging, and audience activation issues.
• Serve as the primary day-to-day operational contact for agency-managed programmatic initiatives.
• Collaborate with agency partners on campaign setup, execution, reporting, and performance reviews.
• Ensure campaign requirements, timelines, and deliverables are clearly communicated and executed.
• Capture operational knowledge, best practices, and platform expertise from agency partners to build internal capabilities.
• Maintain documentation of campaign processes, workflows, and operating procedures.
• Develop recurring campaign performance reporting and dashboards.
• Analyze campaign results and provide actionable recommendations to stakeholders.
• Ensure tracking, tagging, and attribution frameworks are implemented accurately.
• Partner with analytics and marketing teams to validate data quality and reporting consistency.
• Support testing initiatives designed to improve media performance and customer engagement.
• Assist with audience activation, segmentation, and targeting efforts across digital advertising platforms.
• Support the implementation and management of pixels, tracking technologies, and audience integrations.
• Maintain platform configurations and user access controls where applicable.
• Work closely with marketing technology, analytics, and privacy teams to ensure data is used appropriately and effectively.
• Support DigiKey's long-term goal of increasing internal digital media execution capabilities.
• Develop and maintain documentation, training materials, and operational playbooks.
• Recommend process improvements that drive efficiency, scalability, and performance.
• Stay current on emerging digital media technologies, platform capabilities, and industry best practices.

Skills

Digital advertising

Media operations

Analytics

Stakeholder management

Project management

Education

Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field

Tools

DV360

The Trade Desk

Amazon DSP

Job description

DigiKey Electronics is seeking a Digital Media Operations Specialist to support the execution, optimization, reporting, and operational management of DigiKey's programmatic advertising. The role is hybrid, with regular onsite attendance, and collaborates with internal stakeholders and agency partners to ensure campaigns run efficiently and meet business objectives.

The position requires 3–5+ years in digital advertising or related fields, strong analytics, and excellent stakeholder management.