Programmatic Media Buyer

Aquent; New York (NY); On-site; USD 77,875 - 86,540; Full time

Benefits offered by this job

Subsidized health, vision, and dental plans

Paid sick leave

Retirement plans with a match

Job summary

A leading marketing talent agency is seeking a Programmatic Media Buyer based in New York. You will plan and execute programmatic media campaigns, manage budgets, and optimize results using your expertise in platforms like The Trade Desk and DV360. This role offers competitive hourly compensation and the chance to work with a Fortune 100 client, contributing to innovative digital advertising solutions.

Qualifications

• Must have 3+ years of experience in programmatic media buying.
• Proficiency with DSPs such as The Trade Desk, DV360, or MediaMath is essential.
• Strong analytical skills and ability to manage multiple campaigns.

Responsibilities

• Plan and execute programmatic media campaigns.
• Monitor, analyze, and report on key campaign performance metrics.
• Optimize campaigns based on data insights and KPIs.

Skills

3+ years of experience in programmatic media buying

Proficiency with DSPs such as The Trade Desk, DV360, or MediaMath

Strong analytical and problem-solving skills

Excellent communication and collaboration abilities

Detail-oriented with strong organizational skills

Education

Bachelor’s degree in Marketing, Advertising, or a related field

Tools

The Trade Desk

DV360

MediaMath

Job description

Overview

Join to apply for the Programmatic Media Buyer role at Aquent

Ready to make a real impact on a global scale? Aquent Talent is partnering with a leading Fortune 100 company revolutionizing digital advertising to find a skilled Marketing Manager to join their dynamic team. This role offers a unique opportunity to shape the future of advertising from within, working with cutting-edge technology and some of the brightest minds in the industry. If you’re a data-driven programmatic expert with a passion for innovation, this could be your chance to shine.

As a key member of the team, you will be responsible for the strategy, planning, execution, optimization, and performance analysis of programmatic campaigns for key internal advertisers. You will leverage your expertise in platforms like The Trade Desk, DV360, or MediaMath to drive impactful results and contribute to the growth of a rapidly expanding business. This role is perfect for someone who thrives in a fast-paced, data-driven environment and enjoys managing multiple campaigns simultaneously.

What You\'ll Do

• Plan and execute programmatic media campaigns.
• Manage project plans and deadlines across teams.
• Oversee campaign budgets and pacing.
• Monitor, analyze, and report on key campaign performance metrics.
• Troubleshoot campaign delivery issues, ad serving errors, and reporting discrepancies.
• Optimize campaigns based on data insights and KPIs.
• Collaborate with internal teams to align media strategies with business goals.
• Stay up-to-date on industry trends and emerging technologies.

Must-Haves

• Bachelor’s degree in Marketing, Advertising, or a related field.
• 3+ years of experience in programmatic media buying.
• Proficiency with DSPs such as The Trade Desk, DV360, or MediaMath.
• Strong analytical and problem-solving skills.
• Excellent communication and collaboration abilities.
• Experience with data analysis and reporting tools.
• Understanding of RTB, audience targeting, and ad exchanges.
• Ability to manage multiple campaigns and deadlines.
• Detail-oriented with strong organizational skills.
• Knowledge of digital marketing metrics and KPIs.
• Experience with a specific DSP platform.

The target hiring compensation range for this role is $56.53 to $62.82 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We\'re about creating an inclusive environment—one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

About the Client

Our fast growing client is a global leader renowned for shaping the future and impacting millions worldwide! If you\'re seeking an opportunity to work on cutting-edge initiatives and accelerate your career within a culture of bold ideas, we can connect you to your next great adventure. Contribute your talents in a place that values innovation, creativity, and leadership!