Programmatic & Digital Media Coordinator

Hart; Toledo (OH); Hybrid; USD 42,000 - 54,000; Full time

Benefits offered by this job

Hybrid work environment

Paid time off

Health Savings Account

Parental leave

Summer flex Fridays

Volunteer time off

Disability coverage

Snacks, beverages, on-site lounge

Job summary

Hart is seeking a Programmatic & Digital Media Coordinator for a hybrid role that supports campaign setup, trafficking, reporting, and ongoing optimization across DSPs and paid social platforms. The position offers hands-on training in digital media channels within a dynamic agency environment.

You will collaborate with the Media & Measurement team, develop analytical and organizational skills, and grow in an entry-level role with opportunities to learn vendor communications and best practices.

Qualifications

• Bachelor’s degree in Advertising, Marketing, or related field.
• Ability to analyze data and translate insights into action.
• Detail-oriented, organized, and able to manage multiple tasks.

Responsibilities

• Assist with campaign set up, trafficking, reporting, and ongoing campaign management.
• Monitor and optimize DSP and paid social campaigns to hit performance goals.
• Maintain strong QA and launch standards.
• Create campaign forecasts based on media plans and client objectives.

Skills

Strong analytical skills

Organizational skills

Detail oriented

Multi-tasking

Critical thinking

Education

Bachelor’s degree in Advertising, Marketing, or related experience

Tools

DSP

Ad Server

Social Media platforms

Job description

Programmatic & Digital Media Coordinator

About this position

This position is a hybrid role and must be within driving distance of our Detroit, Toledo or Columbus offices.

THE ORGANIZATION

Hartis a full-service, independent brand transformation agency that creates growth for middle-market companies in the new experience economy. For over 60 years, Hart has been a valued strategic and creative partner to brands aiming to reach higher. Our promise of Every Day Greater™ is an outgrowth of our distinctive capability to move audiences from apathy to advocacy by designing and deploying empowering, unified brand experiences. Join us in our never-ending quest to move brands to better places for a better world.

SUMMARY

The Programmatic and Digital Media Coordinator plays an important role in the day-to-day execution and stewardship of programmatic and paid social media campaigns while building a strong understanding of digital advertising channels and the digital paid media ecosystem. This is an entry level position, with hands-on training and experience in media platforms, tools and vendor communication.

The ideal candidate is organized, detail-oriented, a systematic thinker, and eager to learn and grow their knowledge of digital media.

RESPONSIBILITIES

• Assist with campaign set up, trafficking, reporting, and ongoing campaign management.
• Monitor and optimize DSP and paid social media campaigns to hit performance goals.
• Maintain strong QA and launch standards
• Create campaign forecasts based on media plans and client objectives.
• Follow established processes and collaborate smoothly across teams.
• Support the broader Media & Measurement team with requests for platform updates, data for reporting, vendor outreach, and assistance on POV/recommendation development.

REQUIREMENTS

• Bachelor’s degree in Advertising, Marketing, or related experience
• Strong analytical & organizational skills
• Detail oriented & able to multi-task
• Strong critical and strategic thinking
• Intern/previous exposure to paid digital media (DSP, Ad Server, Social Media platforms etc. ) preferred
• Occasional travel may be required

PERSONAL SKILLS AND CHARACTER TRAITS

• You enjoy the creative atmosphere and energy a modern agency provides.
• You have strong attention to detail and are process oriented.
• You balance multiple projects and priorities, communicating expectations and meeting deadlines.
• You are an inclusive and supportive team player who can work in cross-functional teams with people of different backgrounds.
• You have a penchant for results and an entrepreneurial mindset; you bring a can-do mentality to everything you touch.
• You can work fast and independently with great precision and accuracy.

WHAT WE OFFER

• An exciting and intellectually challenging job within a leading, independent brand transformation agency that honors and lives its values
• A fruitful salary and benefits package.
• Perks such as paid parental leave, summer flex Fridays and volunteer time off.
• A hybrid work environment.
• Generous amount of paid time off annually + paid holidays.
• Flexible spending accounts for health and dependent care.
• Health Savings Account option with employer contribution.
• Paid short-term and long-term disability coverage.
• Daily snacks, beverages, and full access to our on-site tavern and lounge.
• An employee experience that fosters and provides deeper connections, vital flexibility, personal growth, holistic well-being, and shared purpose.

We employ great people from an ever-widening variety of backgrounds – not just because it’s the right thing to do but also because we believe that diverse perspectives make our agency stronger and more innovative. If you share our values, come find your place in our community. Meet us on @_hartinc and hartinc.com/careers to learn more.

Hart is an equal opportunities employer and continually seeks to advance the concepts of equal employment opportunity to all applicants and employees. As such, Hart does not discriminate on the basis of race, color, religion, sex, national origin, age, mental or physical disability, or status as a protected veteran. This policy applies to all personnel activities and conditions of employment.