Programmatic Campaign Architect

twentysix; New York (NY); On-site; USD 65,000 - 80,000; Full time

Benefits offered by this job

Unlimited paid time off

401k with company matching and no vest

Annual bonuses

Generous medical plan

Paid parental leave

Job summary

Known is a data science firm and creative agency collaborating on advertising briefs across the U.S. We’re seeking a Programmatic Specialist to join our Media Science team and drive the creation, maintenance, and optimization of programmatic campaigns.

You’ll work with data analysts, data scientists, media buyers, and software engineers to translate client goals into measurable outcomes. You’ll build, monitor, and optimize campaigns, present results to clients, and develop new analytical

Qualifications

• BS/BA degree from an accredited college; STEM preferred.
• 0–1 year experience in programmatic trading or ad tech.
• Hands-on with DV360 & The Trade Desk.

Responsibilities

• Assist in all facets of a programmatic campaign build: account config, media strategy, setup, trafficking, QA.
• Construct and present campaign analyses: audience insights, bidding, experiments, landing pages.
• Implement optimizations and new strategies to improve performance.
• Propose new analytical methodologies for campaign optimization.
• Review data for accuracy; audits or new analyses to improve client outcomes.
• Daily monitoring, management, analytics, optimization and development of campaigns.
• Develop strategies/algorithms/models to optimize KPIs and Known IP.
• Utilize existing software for trafficking, evaluation, and analysis.

Skills

Programmatic basics

Excel proficiency

Math & stats

Data interpretation

Communication skills

Looker/Tableau

Education

BS/BA degree

Tools

DV360

The Trade Desk

Job description

Known is a data science firm and creative agency collaborating on advertising briefs across the U.S. We’re seeking a Programmatic Specialist to join our Media Science team and drive the creation, maintenance, and optimization of programmatic campaigns.

You’ll work with data analysts, data scientists, media buyers, and software engineers to translate client goals into measurable outcomes. You’ll build, monitor, and optimize campaigns, present results to clients, and develop new analytical