Programmatic BD （Consultant）

CecomX; United States; Hybrid; USD 120,000 - 160,000; Full time

Job summary

CecomX, a global leader in advertising technology, is seeking a highly motivated BD Director (Programmatic) to drive strategic partnerships across the global AdTech ecosystem. You will lead efforts to expand our network with SSPs, DSPs, Ad Exchanges, and top-tier publishers, managing partnerships from initial outreach through to revenue growth.

The ideal candidate has 3-5+ years of proven experience in business development within the AdTech industry, with strong analytical skills and a deep understanding of programmatic principles. This role offers opportunities for professional growth in a dynamic environment.

Qualifications

• 3-5+ years of business development experience within the AdTech industry.
• Deep understanding of the programmatic ecosystem and OpenRTB protocols.
• Strong ability to analyze metrics for optimizing partner performance.

Responsibilities

• Drive and scale strategic programmatic partnerships across the global AdTech ecosystem.
• Manage the entire partnership lifecycle from outreach to revenue growth.
• Identify emerging market trends to align company offerings.

Skills

Business development experience

Programmatic advertising knowledge

Negotiation skills

Analytical mindset

Job description

CecomX is a global advertising technology leader that specializes in programmatic monetization and demand integration. Our platform connects a wide network of DSPs, agencies, advertisers, and publishers for seamless real-time transactions using OpenRTB and other industry standards. Powered by scalable infrastructure and cutting-edge optimization technologies, CecomX empowers partners to drive growth, enhance performance, and achieve sustainable revenue in the ever-evolving digital advertising ecosystem.

We are seeking a highly motivated and experienced BD Director (Programmatic) to join our growing team. In this role, you will be responsible for driving and scaling our strategic programmatic partnerships across the global AdTech ecosystem. You will spearhead the expansion of our network—focusing on SSPs, DSPs, Ad Exchanges, and premium Publishers and manage the entire partnership lifecycle from initial outreach and negotiation to technical onboarding and long-term revenue growth.

Key Responsibilities

Strategic Partnerships: Formulate and execute strategies to build high-impact programmatic partnerships with global SSPs, DSPs, and top-tier publisher ecosystems to maximize revenue opportunities.

End-to-End Lifecycle Management: Own the full partnership lifecycle, including lead sourcing, commercial negotiation, deal structuring, legal/contract coordination, technical integration, and post-onboarding growth.

Supply & Demand Expansion: Actively expand premium mobile in-app, web, and Connected TV (CTV) supply/demand relationships to create incremental yield and monetization opportunities.

Cross-Functional Collaboration: Partner closely with internal Product, Tech, Operations, and Compliance teams to optimize integration efficiency, troubleshoot implementation issues, and maximize partner performance.

Market Insight & Strategy: Identify emerging market trends, competitive threats, and data-driven partnership opportunities to align company offerings with the evolving AdTech landscape.

Industry Representation: Represent the company at major global AdTech conferences, networking events, and industry forums to strengthen brand presence and build local/international pipelines.

Job Requirements

Professional Experience: 3–5+ years of proven business development, account management, or partnership experience within the AdTech, Programmatic Advertising, or Mobile Monetization industry.

Ecosystem Expertise: Deep, foundational understanding of the programmatic ecosystem, including OpenRTB protocols, ads.txt compliance, SSP/DSP mechanics, and anti-fraud measures.

Proven Track Record: Demonstrated success in structuring complex commercial deals and managing high-value publisher or demand-side accounts with measurable revenue growth.

Analytical Skills: Strong data-driven mindset with the ability to analyze performance metrics (e.g., eCPM, fill rates, bid leaks) to optimize partner yields.

Communication Skills: Exceptional negotiation, presentation, and interpersonal skills. Full professional proficiency in English is required for navigating global enterprise partnerships.