Programmatic Associate Director - Data-Driven Campaigns

Known; New York (NY); Hybrid; USD 115,000 - 125,000; Full time

Benefits offered by this job

Unlimited paid time off

401k with company matching

Generous medical plan

Paid parental leave

Job summary

Known’s Media Science team uses advanced analytics to plan and optimize advertising dollars, translating client goals into meaningful metrics and buying across channels. You’ll lead the programmatic approach for multiple clients, guide the team, and ensure high-quality execution and growth of team members.

You’ll be accountable for results, vendor evaluations, and proving ROI while staying current on programmatic trends and innovations.

Qualifications

• 7+ years managing data-driven programmatic campaigns at a digital agency
• 2+ years of management experience
• Experience with major DSPs across display, video, and CTV
• Ability to translate business objectives into programmatic plans
• Strong communication and presentation skills

Responsibilities

• Drive performance for clients' campaigns and tell insights-driven stories
• Design and lead the team's programmatic strategy across multiple clients
• Coordinate programmatic plans with social, search, and addressable TV
• Manage KPIs, deadlines, and day-to-day spend with channel specialists
• Develop and mentor junior team members and maintain quality control

Skills

Programmatic strategy

Team leadership

Data-driven

Campaign optimization

Communication

Presentation skills

Collaboration

Mentoring

Education

Bachelor’s degree or higher

Tools

The Trade Desk

Amazon DSP

Google DV360

Job description

Known’s Media Science team uses advanced analytics to plan and optimize advertising dollars, translating client goals into meaningful metrics and buying across channels. You’ll lead the programmatic approach for multiple clients, guide the team, and ensure high-quality execution and growth of team members.

You’ll be accountable for results, vendor evaluations, and proving ROI while staying current on programmatic trends and innovations.